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Gemini Prompt for Writing a Job Posting

Writing an effective job posting is a strategic exercise that goes far beyond a simple list of required skills. A well-constructed ad attracts the right profiles, reflects company culture, and stands out in a saturated recruitment market. Google Gemini, with its ability to structure complex content and adopt different communication registers, becomes a valuable ally for recruiters, HR professionals, and managers. By providing a well-calibrated prompt, you get a complete, engaging job posting optimized for job boards. Gemini excels especially at balancing professionalism and attractiveness, naturally integrating the elements that make a difference: employer value proposition, concrete benefits, growth prospects, and a realistic description of day-to-day work. Whether you are hiring a senior developer or a sales assistant, a structured prompt produces an ad that converts readers into qualified candidates, while respecting best practices for inclusion and non-discrimination.

The prompt

Gemini

You are an expert in recruitment and employer branding with 15 years of experience in writing high-performance job postings. Write a complete and attractive job posting for the following position:

Position: [JOB_TITLE]
Company: [NAME AND SECTOR]
Contract type: [PERMANENT / FIXED-TERM / FREELANCE / INTERNSHIP]
Location: [CITY, REMOTE WORK POSSIBLE OR NOT]
Required experience: [EXPECTED EXPERIENCE_LEVEL]

Structure the ad with the following sections:

  1. Hook (2-3 impactful sentences that make people want to read on, without clichés like "leader in its market")
  2. Company presentation (5-6 lines highlighting the culture, mission, and what makes the company unique)
  3. The role and your responsibilities (6-8 concrete responsibilities with action verbs, organized from most strategic to most operational)
  4. Your profile (distinguish required skills from desired skills, include soft skills)
  5. What we offer (concrete and differentiating benefits: salary, training, growth, work environment)
  6. Recruitment process (clear and transparent steps)

Writing instructions:

  • Use a professional but warm tone, using tu or vous depending on [SPECIFY]
  • Use inclusive writing
  • Avoid empty HR jargon and hollow superlatives
  • Naturally integrate SEO keywords related to the job for visibility on job boards
  • Target length: 500-700 words

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Why it works

This prompt works thanks to assigning a role of recruitment expert that anchors Gemini in the right professional register. The mandated 6-section structure guarantees a comprehensive ad covering all candidate decision points, while the writing instructions (tone, inclusion, anti-clichés) eliminate the classic flaws of generic AI-generated job postings.

Expected result

You get a professional job posting of 500-700 words, immediately publishable on LinkedIn, Indeed, or any other job board. The ad features an engaging hook, concrete prioritized responsibilities, a clear distinction between required and desired skills, and a benefits section that truly highlights your employer value proposition. All in a fluid and inclusive style, optimized for search engines on recruitment platforms.

Variants by level

FAQ

How to adapt the Gemini prompt for different seniority levels (junior vs senior)?
The key is to adjust two elements in your prompt: the job context and the tone. For a junior position, emphasize learning opportunities, mentorship programs, and growth prospects in the benefits section. Ask Gemini to use an accessible and motivating tone. For a senior or executive role, steer the prompt toward the strategic impact of the role, decision-making autonomy, and business challenges. Also specify in the ideal profile that you expect concrete achievements rather than just years of experience. Add in the instructions: 'Adapt the level of detail of the missions to the seniority of the position: expected results for senior, learning for junior.'
Can Gemini help me make my job posting inclusive and non-discriminatory?
Yes, and this is one of its strengths if you explicitly guide it. Add in your instructions: 'Use inclusive writing through neutral rewording (avoid middle dots), remove any potentially discriminatory criteria (age, gender, origin, family situation), and replace gendered phrasing with neutral alternatives.' You can also ask it to review an existing ad with the prompt: 'Analyze this job posting and identify any potentially discriminatory or exclusionary elements, then propose a corrected version.' Gemini will detect common biases such as excessively long lists of skills (which discourage female candidates) or connoted terms like 'dynamic' or 'young team.'
How to optimize the Gemini-generated ad for job board SEO?
To maximize your ad's visibility on Indeed, LinkedIn, or Welcome to the Jungle, include in your prompt a list of job keywords that candidates actually search for. For example: 'Naturally integrate the following terms in the posting: [Python developer, machine learning, remote work, permanent contract Paris].' Also ask Gemini to place the exact job title in the first lines and avoid fanciful titles ('Code Ninja' instead of 'Full Stack Developer'). Finally, specify the output format: job boards index ads with bullet points, clear subheadings, and a length between 500 and 800 words better. You can add: 'Optimize the structure for SEO on recruitment platforms by using descriptive subheadings and placing key information in the first third of the ad.'

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How to use this prompt

  1. Copy the prompt with the button above.
  2. Paste it into ChatGPT, Claude or your favorite AI assistant.
  3. Replace the bracketed variables with your details, then refine the result.

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