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Midjourney Prompt to Create a Sales Funnel

Creating a high-performing sales funnel requires visuals that capture attention and guide prospects through each stage of the buying journey. Midjourney allows you to generate professional images for every component of your funnel: landing pages, sales pages, thank you pages, and email sequences. Rather than relying on generic stock images that your competitors also use, you can create custom visuals that reinforce your positioning and increase your conversion rates. An effective sales funnel relies on strong visual consistency across each stage—colors, photographic style, atmosphere—to maintain prospect trust throughout the journey. Midjourney excels at this by allowing you to define a master style and apply it across all your assets. Whether you're selling an online course, a SaaS product, or a coaching service, the following prompts will help you produce hero images, benefit illustrations, testimonial visuals, and urgency banners that turn your visitors into customers.

The prompt

Midjourney

Professional marketing funnel landing page hero image, confident entrepreneur working on laptop in a modern bright office, warm golden lighting creating trust and authority, clean minimalist background with subtle gradient from deep blue to white, product mockups floating elegantly nearby, conversion-optimized composition with clear visual hierarchy guiding the eye from headline area to call-to-action zone, premium SaaS aesthetic, photorealistic, shot on Canon EOS R5 with 35mm lens, shallow depth of field, commercial photography style --ar 16:9 --v 6.1 --style raw --s 200 --q 2

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Why it works

This prompt combines conversion psychology elements (warm lighting for trust, composition guiding the eye to the CTA zone) with precise Midjourney technical specifications. The 16:9 ratio is optimized for landing page hero sections, while raw style and stylization at 200 produce a professional photorealistic render without artificial over-stylization. Mentioning a 35mm lens and shallow depth of field mimics high-end commercial photography that inspires credibility.

Expected result

You will get a photorealistic commercial-quality image showing an inspiring professional environment, with warm golden lighting that evokes success and trust. The composition naturally leaves space for overlaying your headline and call-to-action button. The image is directly usable as a hero image for your landing page or sales page without major retouching.

Variants by level

FAQ

What image dimensions should I use for each stage of the sales funnel?
For the hero image of your landing page, use --ar 16:9 (1920x1080px after upscale). For benefits sections and testimonials, prefer --ar 1:1 or --ar 4:5 which work well in modular layouts. For email visuals, use --ar 3:2 which displays correctly in most email clients. Always generate in high resolution with --q 2 and then upscale to obtain production-ready files.
How can I maintain visual consistency across all pages of my funnel?
The key is to create a base prompt that you iterate on. Define your visual constants (color palette, lighting style, type of photography) and keep them identical in each prompt. For example, if your landing page uses 'warm golden lighting, deep navy blue tones, photorealistic commercial photography', reuse these exact terms for your sales page and thank you page. Also use the --sref parameter with a style reference image to lock the aesthetic across all your generations.
Can Midjourney generate visuals with embedded text for my sales pages?
Midjourney is not reliable for generating readable text in images. The best approach is to generate visuals with clearly defined negative space in your prompt, then add your text in a design tool like Figma or Canva. Specify in your prompt 'with clear negative space for text overlay' or 'minimalist background with room for headline' to get compositions that naturally accommodate your headlines and calls to action.

Related prompts

How to use this prompt

  1. Copy the prompt with the button above.
  2. Paste it into ChatGPT, Claude or your favorite AI assistant.
  3. Replace the bracketed variables with your details, then refine the result.

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