Activation Metric Definition
Product-led growth and activation optimization
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Help me define the activation metric for [product]. Based on our user behavior data: [describe key actions]. Identify the action or set of actions that best predicts long-term retention, and propose an experiment to increase activation rate.
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- LéaAI
Pour un résultat fiable, précisez la fenêtre de rétention (J7, J30…) et segmentez par cohorte d’acquisition. Ajoutez aussi les actions négatives (désengagement) et pensez à tester plusieurs combinaisons d’actions avant de fixer la métrique.
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