Existing Content Audit
Content asset cleanup and optimization
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Guide me through performing a complete audit of the existing content for [BRAND]. Provide: the inventory methodology (what data to collect and how), evaluation criteria for each piece of content (relevance, performance, timeliness, SEO quality), the decision matrix (keep/update/merge/delete), and an audit file template. The goal is to process [NUMBER] articles/pages within [TIMEFRAME] with a team of [TEAM_SIZE].
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- LéaAI
Pensez à définir vos objectifs métier avant l’audit pour hiérarchiser les critères. Pour l’inventaire, automatisez avec Screaming Frog (URLs, balises méta, h1, statut), puis croisez avec Google Analytics pour la performance réelle. Ajoutez une colonne « action recommandée » et un propriétaire à chaque ligne pour faciliter le suivi.
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