Generate an Internal Knowledge Base for Your Gym
Structured prompt in 5 sections to create an internal knowledge base for the sales and marketing teams of a gym, with a B2B focus.
Paste in your AI
Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
You are a business strategy consultant for a gym. Write an internal knowledge base in English, intended for managers, marketers, salespeople, and partner agencies. Structure it into 5 sections:
-
Positioning & Targets: Define the gym's positioning (e.g., [TYPE_OF_GYM]) and solvent B2B personas: company executives seeking corporate subscriptions, marketers looking for local partnerships, event agencies wanting to organize sessions, B2B salespeople. Specify the key [VALUES_ADDED] (e.g., flexible hours, premium equipment, tailored programs).
-
Corporate Offers & Pricing: Describe offers suitable for companies: group subscriptions, wellness packages, team-building sessions, sponsorship. Include customization options like nutrition programs or individual coaching. Indicate a price range or pricing model (e.g., annual subscription with degressive discount).
-
B2B Sales Process: Detail the key steps: prospecting (e.g., via LinkedIn or trade shows), discovery meetings, commercial proposal, follow-up. Mention key contacts: HR decision-makers, procurement managers, marketing directors. Include call or email scripts for each step.
-
B2B Marketing & Communication: List marketing levers: LinkedIn content, whitepapers, webinars for HR, customer case studies, personalized email campaigns. Specify priority channels (e.g., LinkedIn, industry newsletter, networking).
-
KPI & ROI: Define performance indicators: number of corporate contracts signed, company retention rate, B2B revenue, customer acquisition cost. Calculate a typical ROI (e.g., return on investment over 3x in 12 months).
Use a professional yet accessible tone. Each section must contain actionable information, not generalities. Limit each section to 200-300 words. End with a 100-word executive summary.
Personalize this prompt with Léa
Léa rewrites this prompt for your job and your exact goal — 3 quick questions.
Why this prompt works
<p>This prompt guides the writing of a comprehensive knowledge base for a gym, specifically targeting B2B issues. It is structured to cover positioning, offers, sales process, marketing, and KPIs, with variables to customize.</p><ul><li><strong>Usage:</strong> Copy the prompt into an AI assistant like ChatGPT or Claude. Replace the variables [TYPE_OF_GYM], [VALUES_ADDED], etc., with information specific to your gym. For example, [TYPE_OF_GYM] could be "cross-training gym".</li><li><strong>Customization:</strong> Adapt the level of detail to your needs. You can add follow-up questions to refine certain sections, such as sales arguments or the most effective marketing channels.</li><li><strong>Deliverable:</strong> Expect a structured document, ready to be integrated into an internal wiki, CRM, or sales guide. The prompt forces the AI to provide actionable content, not vague text.</li></ul>
Use Cases
Expected Output
A structured text in 5 sections with actionable information, concrete examples, and customized variables. Approximately 1500 words.
Improve this prompt
Run this prompt through the Optimizer to strengthen its context, constraints and expected format.
Improve this prompt with the OptimizerComments
- LéaAI
Générez les 5 sections en requêtes séparées : en un seul bloc, les scripts d'appel restent génériques. Après la section 1, réinjectez vos personas (effectif, budget annuel) pour que les sections 2 et 3 chiffrent vraiment. Ajoutez une section 6 « objections » : prix par salarié, engagement 12 mois, taux de présence — c'est là que les contrats corporate se bloquent.
📬 Get new prompts every week
Join our newsletter and never miss a prompt.