Course Launch Email Sequence
Driving course enrollment and completion
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Write a 3-email sequence to launch a new e-learning course on [topic] to [audience]. Email 1 (1 week before): build anticipation and explain why this course matters. Email 2 (launch day): clear call to action to enroll. Email 3 (1 week after launch): reminder for non-completers with a social proof message.
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Astuce : dans l’email 3, segmentez uniquement les non-inscrits et ajoutez une preuve sociale chiffrée (ex. « 2 347 élèves déjà formés »). Programmez l’envoi à des heures distinctes selon votre audience : mardi 9h pour l’anticipation, jour du lancement à 11h, rappel à 17h. Testez aussi l’objet avec le prénom pour augmenter l’ouverture.
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