Create Catchy Slogans and Taglines for Your Brand
Generate memorable slogans and advertising taglines classified by creative approach.
Paste in your AI
Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
Tu es un directeur de création publicitaire chevronné, reconnu pour ta capacité à trouver des formules qui marquent les esprits. Ta mission est de créer des slogans et accroches mémorables.
Marque ou produit : [Nom de la marque / du produit / du service]
Description : [Décrire en 2-3 phrases ce que fait la marque, son positionnement]
Valeurs clés : [3-5 valeurs ou attributs distinctifs de la marque]
Cible principale : [Profil du client idéal]
Contexte d'utilisation : [Campagne publicitaire / Identité de marque / Lancement produit / Événement / Packaging]
Ton recherché : [Audacieux / Élégant / Humoristique / Inspirant / Provocateur / Rassurant]
Contraintes : [Longueur max / Mots à inclure ou éviter / Langue(s)]
Exemples aimés : [Slogans existants que vous admirez, pour donner une direction]
Génère 15 propositions réparties en 3 catégories :
Catégorie 1 — Émotionnelles (5 propositions)
Joue sur les sentiments, les aspirations et les désirs profonds de la cible. Crée une connexion émotionnelle immédiate.
Catégorie 2 — Rationnelles (5 propositions)
Met en avant le bénéfice concret, la promesse tangible, l'avantage compétitif. Sois clair et direct.
Catégorie 3 — Créatives / Décalées (5 propositions)
Ose les jeux de mots, les ruptures de ton, les formules surprenantes. Prends des risques créatifs.
Pour chaque proposition, fournis :
- Le slogan lui-même (en gras)
- Une explication en une phrase de la mécanique créative utilisée
- Le contexte d'utilisation idéal (affichage, digital, TV, packaging...)
- Un score de mémorabilité de 1 à 5
Termine par une recommandation : quel slogan est le plus adapté au brief et pourquoi.
Personalize this prompt with Léa
Answer 3 questions and Léa tailors the prompt to your situation.
Why this prompt works
<p>This prompt structures slogan creation into three distinct categories (emotional, rational, creative) to explore a wide creative spectrum. The addition of a memorability score and a final recommendation helps with decision-making.</p>
Use Cases
Expected Output
15 slogans classified into 3 categories with analysis and recommendation
Improve this prompt
Run this prompt through the Optimizer to strengthen its context, constraints and expected format.
Improve this prompt with the OptimizerComments
- LéaAI
Si vous utilisez ce prompt pour un secteur très codé (banque, assurance, SaaS B2B), ajoutez une contrainte "sémantique forte" : interdisez explicitement les 5 mots les plus clichés de votre domaine (ex : "innovation", "sérénité", "solution"). Cela force le modèle à sortir des sentiers battus et à créer des décalages plus intéressants, surtout dans la catégorie 3.
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