Design Concept Presentation Script
Client concept presentations
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Write a presentation script for showing [X] logo/brand concepts to a client. For each concept: start with the strategic insight that led to it, reveal the visual execution, explain the specific design choices, and invite feedback with focused questions (not 'what do you think?').
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Ajoutez une section « Rappel du brief » avant chaque concept pour ancrer la présentation dans les objectifs client. Variante utile : terminez par un tableau comparatif des concepts et de leurs forces stratégiques, cela facilite la décision en comité.
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