Experimentation Framework
Structuring the experimentation process
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Design an experimentation framework for the growth team of [COMPANY] with a capacity of [NUMBER] experiments per month. Include: an experiment sheet template (hypothesis, metrics, design, results), the prioritization process (ICE or RICE score), the review cadence, how to share learnings across the organization, and decision rules (scale/iterate/stop/pivot).
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Ajoutez des seuils chiffrés aux règles de décision (ex. : scaler si lift >5% avec IC 95%, arrêter si p-value >0,2) pour éviter l’arbitraire en review. Pensez aussi à un champ « confiance » dans la fiche : ça force l’équipe à expliciter ses biais. Enfin, prévoyez un canal dédié (Slack ou Notion) pour diffuser les apprentissages dans les 48h, pas seulement en review mensuelle.
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