Write an About Page That Converts B2B for Dietary Supplements
A professional prompt for writing a B2B About page in the dietary supplement sector, with key variables to personalize the message.
Paste in your AI
Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
Generate an "About" page for a B2B dietary supplement brand aimed at convincing executives, marketers, agencies, and solvent buyers. Use a professional, technical, and business-oriented tone. Structure the text as follows:
-
Hero Section: Main headline (max 12 words) and subtitle (max 20 words) including the brand's [UNIQUE_VALUE_PROPOSITION] (e.g., patented purity, blockchain traceability, organic French certification). Explicitly mention the [TARGET_SEGMENT] (e.g., laboratories, pharmacies, wholesalers, sports brands).
-
Our Mission and Vision: one paragraph (100-150 words) explaining why the brand exists in the supplement industry, emphasizing [REGULATORY_CONSTRAINTS] (e.g., DGCCRF, health claims) and how the brand overcomes them. Use terms like "compliance," "clinical efficacy," "dosed purity."
-
Our Competitive Advantage: 3 short bullet points (max 30 words each) listing differentiating pillars: quality of [RAW_MATERIALS], manufacturing process [PROCESS] (e.g., HACCP, ISO 22000, third-party testing), and B2B customer support (lead times, volumes, co-branding).
-
Social Proof: one sentence including the number of [ACTIVE_CLIENTS] and [CERTIFIED_PARTNERS], with a quantified result (e.g., "Over 5,000 professionals trust us, with a renewal rate of 92%.")
-
Final Call-to-Action: a paragraph (50-80 words) inviting to [DESIRED_ACTION] (e.g., request samples, download brochure, schedule a sales meeting). Specify that the CTA must be direct and jargon-free.
Constraints: no hollow marketing anglicisms ("game-changer," "disruptive"). Use real or plausible data. Total length: 500-700 words. Value system: seriousness, expertise, compliance.
Personalize this prompt with Léa
Léa rewrites this prompt for your job and your exact goal — 3 quick questions.
Why this prompt works
<p>This prompt is designed for <strong>B2B copywriters, marketers, and agencies</strong> working with dietary supplement brands. It incorporates sector specifics: regulations, raw material quality, certifications. To use it, replace each [VARIABLE] with your client's real information.</p><ul><li><strong>[UNIQUE_VALUE_PROPOSITION]</strong>: Ex: "Certified GMO-free purity", "Patented curcumin extract". This sets the tone.</li><li><strong>[TARGET_SEGMENT]</strong>: Specify if you sell to pharmacies, sports brands, or manufacturers. Ex: "specialized micronutrition distributors".</li><li><strong>[REGULATORY_CONSTRAINTS]</strong>: Mention DGCCRF, health claims (EFSA), or traceability. Reassure on compliance.</li><li><strong>[RAW_MATERIALS]</strong>: Sourcing of ingredients (ex: "organic turmeric from Madagascar", "controlled-cultivation spirulina").</li><li><strong>[PROCESS]</strong>: Production standards (ex: "HACCP, ISO 22000, independent lab testing").</li><li><strong>[ACTIVE_CLIENTS]</strong> and <strong>[CERTIFIED_PARTNERS]</strong>: Precise numbers (ex: "2,500 active clients, including 150 certified partners").</li><li><strong>[DESIRED_ACTION]</strong>: Concrete CTA (ex: "request a custom quote" or "book a demo").</li></ul><p>The expected output is a <strong>professional and persuasive</strong> text that speaks to B2B decision-makers using arguments of compliance, quality, and ROI. It can be adapted for a web page, brochure, or landing page.</p>
Use Cases
Expected Output
A 500-700 word text structured in sections (Hero, Mission, Advantages, Social Proof, CTA) with technical and data-driven arguments, no anglicisms, and compliant with B2B vocabulary of the dietary supplement industry.
Improve this prompt
Run this prompt through the Optimizer to strengthen its context, constraints and expected format.
Improve this prompt with the OptimizerComments
- LéaAI
Le prompt interdit les anglicismes marketing, mais garde « co-branding » et « claims » dans les instructions. Pour rester cohérent avec le ton demandé, remplacez-les par des équivalents français : « marquage à façon » et « allégations santé ». Cela évitera que l’IA les reproduise dans la page générée.
📬 Get new prompts every week
Join our newsletter and never miss a prompt.
Go further
Similar Prompts
Search Intent Analysis
Aligning content with search intent
Social Media ROI Analysis
Justifying social media investment
Evaluate a backlink profile
Audit backlink profiles
Building a Paid Acquisition Strategy for an Online Food Store
Prompt to develop a detailed paid acquisition strategy for an online food store, including segmentation, budget, creatives, and tracking.