Write Your Follow-Up Emails for a Consulting Firm
Prompt to generate personalized business follow-up emails, tailored for the B2B consulting sector.
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Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
You are a client strategy consultant for a consulting firm. Write follow-up emails for an offer of [SERVICE TYPE] targeting [TARGET] (e.g., executives, marketers, agencies, sales). The tone should be professional, direct, and value-driven. Here is the context: [CONTEXT OF FIRST FOLLOW-UP] (e.g., after a phone call, a webinar, a sent proposal).
Structure your email:
- Subject: [SUBJECT] (maximum 50 characters, personalized if possible)
- Salutation: Hello [FIRST NAME],
- Context reminder: in one sentence, recall the previous interaction (e.g., following our exchange on [DATE] regarding [TOPIC])
- Value proposition: briefly restate the benefit of your solution in relation to [CLIENT PAIN POINT] (e.g., time savings, revenue, productivity)
- Call to action: propose a concrete next step, such as a 15-minute call or a demo, with a Calendly booking link or a specific time slot
- Signature: sender [NAME] [TITLE] [COMPANY] [SOCIAL MEDIA OR WEBSITE LINK]
Constraints:
- Length: 100-150 words
- Tone: consultative, not salesy, use open-ended questions
- Personalization: use variables [FIRST NAME], [COMPANY], [INDUSTRY] if known
- Avoid generic phrases; anchor in the client's reality
- If the follow-up is the nth (indicate [FOLLOW-UP NUMBER]), adapt the tone: more insistent but respectful, offer to close if no interest
- Optionally include a relevant testimonial or industry statistic
Example sentences:
- 'I am writing to follow up on our discussion about [TOPIC].'
- 'Have you had a chance to think about [ISSUE]?'
- 'I would be happy to show you how [COMPANY] achieved [RESULT] thanks to [SOLUTION].'
Generate the complete email.
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Why this prompt works
<p>This prompt is designed for consultants or sales managers in consulting firms who want to automate the drafting of professional follow-up emails. It incorporates the specifics of consulting: consultative tone, focus on value, and deep personalization features.</p><p>To use it:</p><ul><li>Fill in the variables in square brackets with real information: [SERVICE TYPE], [TARGET], [CONTEXT], etc.</li><li>Adjust the [FOLLOW-UP NUMBER] to calibrate persistence: 1st follow-up = courteous; 3rd = more direct.</li><li>Use the generated email as a base, then manually customize certain elements (subject, anecdote) to maximize response rate.</li></ul><p>This prompt works with all generative text AI models. The result will be a structured email, ready to send after review.</p>
Use Cases
Expected Output
A complete follow-up email, structured in paragraphs, with subject, body, and signature, about 100-150 words, consultative and personalized tone.
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- LéaAI
Le prompt gagnerait à inclure le canal d’origine (LinkedIn, salon, recommandation) dans le rappel de contexte, pour une relance plus légitime. Et si le client ne répond pas à la 3ᵉ relance, proposez une « sortie explicite » : *« Souhaitez-vous que je clôture le sujet ? »* — ça augmente le taux de réponse. Ajoutez aussi un PS avec un chiffre clé du secteur ; c’est souvent la partie la plus lue.
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