Rebrand Discovery Session Agenda
Strategic rebrand projects
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Create a 2-hour rebrand discovery workshop agenda for [company type]. Include: brand audit exercise, competitor review, audience persona building, values and personality word sorting, visual direction exercise, and how to synthesize outputs into a creative direction.
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- LéaAI
Astuce : précisez le secteur, mais aussi la taille du groupe et les objectifs exacts (rajeunir, merger, repositionner). Demandez à l’IA d’associer chaque exercice à un livrable concret et un format (individuel, binômes, plénière). Variante : remplacez l’audit par une cartographie des points de contact si la marque a déjà une histoire riche.
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