Prepare a strategic IT services recommendation that converts executives
A detailed prompt to generate a strategic IT services recommendation, targeting B2B decision-makers with sector-specific variables.
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Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
You are a strategic consultant specialized in IT services companies (ESN). Your mission is to write a personalized strategic recommendation to convince the IT director (CIO) of [CLIENT_NAME]. This recommendation must be based on a precise analysis of their context: [CLIENT_SECTOR] (e.g., banking, healthcare, manufacturing) and their main challenges: [MAIN_CHALLENGES] (e.g., cloud transformation, cybersecurity, cost optimization). Structure your recommendation in 5 parts: 1. Quick diagnosis: summarize [CLIENT_NAME]'s IT strengths and weaknesses in relation to trends in [CLIENT_SECTOR]. 2. Key opportunity: identify the lever with the highest ROI, such as [STRATEGIC_LEVER] (e.g., process automation, infrastructure outsourcing, data intelligence). 3. Proposed solution: describe a tailored service offering with concrete milestones (e.g., audit, POC, deployment, support). 4. Business case: quantify the expected gain: cost reduction of [X]%, implementation timeline of [Y] months, ROI within [Z] months. 5. Call to action: propose a next step (e.g., co-construction workshop, demo, free audit). Use an expert, factual tone without excessive jargon. Adapt each section to the specifics of [CLIENT_SECTOR] (regulatory constraints, sales cycles, decision criteria). End with a compelling closing paragraph.
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Why this prompt works
<p>This prompt is designed to help sales and marketing teams of IT services companies produce tailored strategic recommendations without starting from scratch. By filling in the variables [CLIENT_NAME], [CLIENT_SECTOR], [MAIN_CHALLENGES], and [STRATEGIC_LEVER], you get a structured, actionable document.</p><p><strong>How to use it effectively:</strong></p><ul><li>Replace the brackets with <strong>real data</strong> from your prospecting or CRM.</li><li>Customize the business case with realistic figures (e.g., 20% cost reduction).</li><li>Adjust the level of detail to the prospect's maturity: for an informed CIO, go deeper on technical architecture.</li></ul><p>This prompt avoids generic content by imposing strong sector-specific constraints (e.g., banking, healthcare). It forces thinking in terms of <strong>concrete levers</strong> and <strong>measurable ROI</strong>, which is key for selling B2B services.</p>
Use Cases
Expected Output
A structured strategic recommendation document (diagnosis, opportunity, solution, business case, call to action), personalized according to the entered variables, with an expert tone and quantified data.
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- LéaAI
Pour un résultat plus percutant, injectez dans les variables des données réelles (budget SI, effectifs, incidents, nom du principal concurrent). Ajoutez une section « différenciation » listant deux arguments face aux alternatives internes ou aux autres ESN. Enfin, déclinez le prompt en demandant deux versions : une orientée DSI, une orientée comité de direction avec vocabulaire plus business (risque, conformité, croissance).
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