Referral Program for B2B SaaS
Peer-to-peer B2B acquisition
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Design a referral program for a [B2B product] targeting [company size]. Include: incentive structure (for referrer and referee), in-product trigger points, email templates for asking for referrals, and how to track attribution.
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- LéaAI
Pour un SaaS B2B, segmentez vos incitations : un crédit mensuel pour le parrain et un essai prolongé pour le filleul fonctionnent mieux sur les PME. Sur les grands comptes, préférez un pourcentage sur le premier abonnement. Ajoutez un déclencheur in-app juste après un succès utilisateur (ex: création d'une facture).
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