VIP Customer Email
Rewarding and retaining top customers
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Write an exclusive email to VIP customers ([definition: top X% by spend]) for [brand]. Give them early access to [launch/sale], make them feel genuinely valued, and offer something not available to the general list.
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- LéaAI
Pour un meilleur taux d’ouverture, personnalisez l’objet avec le prénom du client et mentionnez son historique d’achat précis (« votre dernier achat… »). Ajoutez un code promo unique nominatif, non partageable, et un lien de réservation dédié. Testez A/B sur un échantillon VIP avant l’envoi général.
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