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How to Write an Internal Memo with Sora

Sora, the video generation tool developed by OpenAI, offers an innovative approach to creating impactful internal memos. Rather than limiting yourself to simple written text, Sora allows you to produce explanatory videos or animated visuals that accompany your internal announcements, thus capturing more attention from your colleagues. Whether announcing an organizational change, presenting a new project, or sharing quarterly results, a memo enriched by video significantly improves team engagement. In this tutorial, you will learn how to structure your message, generate suitable video sequences with Sora, and assemble a professional multimedia internal memo that will make an impression within your organization.

Prerequisites

  • 1.Have an OpenAI account with access to Sora
  • 2.Have defined the topic and key information of the internal memo
  • 3.Know the target audience (department, team, entire company)
  • 4.Have reference visual elements (logo, brand guidelines) if necessary

Steps

1

Define the Core Message and Structure of the Memo

Before using Sora, clarify the purpose of your memo: announcement, update, celebration, or directive. Identify key points to convey, the desired tone (formal, enthusiastic, neutral), and the ideal video length. Write a three-part plan: hook, body of the message, and call to action. This preparation step ensures the generated video will be coherent and relevant.

Tip: Limit yourself to a single main message per memo to maximize clarity and retention.
2

Write the Narrative Script for the Memo

Write a complete script that will serve as the basis for the video. This script should include the text that will be narrated or displayed, as well as the desired visual descriptions for each sequence. Structure it scene by scene, specifying the mood, elements to show, and transitions.

Write a video script for an internal company memo on the following topic: [TOPIC]. The tone should be [FORMAL/ENTHUSIASTIC/NEUTRAL]. Structure the script into 4 scenes: 1) Hook with context, 2) Presentation of main information, 3) Impact for teams and next steps, 4) Conclusion with call to action. Each scene must include the text to be displayed and a detailed visual description. Total duration: 60 seconds.

Tip: Adapt the language level to your audience: avoid technical jargon if the memo is addressed to the entire company.
3

Generate Video Sequences with Sora

Use Sora to transform each scene of your script into a video sequence. Enter the visual descriptions as prompts, being as precise as possible about the atmosphere, colors, framing, and desired style. Generate several variations for each scene to select the best ones.

Generate a professional corporate-style video showing [SCENE DESCRIPTION]. The atmosphere is bright and modern, with [BRAND COLORS] tones. The framing is [WIDE SHOT/MEDIUM SHOT/CLOSE-UP]. The camera movement is smooth and slow. Realistic style, contemporary office environment.

Tip: Always specify the 'corporate' or 'professional' style in your prompts to avoid renderings that are too creative or offbeat for a business context.
4

Assemble and Customize the Final Memo

Combine the generated video sequences in an editing tool (CapCut, Premiere, or even Canva). Add the memo text as overlays, insert the company logo, apply brand colors, and include royalty-free background music. Ensure essential information is readable on screen for at least 3 seconds each.

Tip: Add subtitles: many employees watch videos without sound, especially on mobile or in open-plan offices.
5

Distribute and Measure the Impact of the Memo

Share the video memo via your internal channels: intranet, Slack, Teams, email, or screens in the office. Accompany the video with a short textual summary covering the key points for those who prefer reading. Track engagement metrics (views, watch time, reactions) to adjust your future memos.

Write a short accompanying email (5 lines maximum) to distribute an internal video memo on [TOPIC]. The email should make people want to watch the video, summarize the main message in one sentence, and include a clear call to action. Professional but engaging tone.

Tip: Send the memo early in the week, ideally Tuesday morning, to maximize viewership rates.

Common mistakes to avoid

  • Overloading the video with information: an effective video memo focuses on one main message and stays under 90 seconds
  • Neglecting the quality of the Sora prompt by being too vague, which produces generic visuals unrelated to the company context
  • Forgetting to adapt the format to different distribution channels (square for Slack, horizontal for intranet, vertical for mobile)
  • Not proofreading the script before video generation, leading to factual errors that are costly to correct after editing
  • Ignoring accessibility by omitting subtitles and textual summary, thus excluding part of the staff

FAQ

Can Sora directly generate readable text in the video?
Sora can integrate text into videos, but readability is not always guaranteed, especially for long texts. It is recommended to add text as overlays during editing with a dedicated tool for a sharp result that matches your brand guidelines.
What is the ideal length for an internal video memo?
For an internal memo, aim for 30 to 90 seconds. Studies show that attention drops significantly after 60 seconds for corporate communications. If your message is complex, prefer several short themed videos rather than one long video.
How to respect the confidentiality of internal information with Sora?
Avoid including sensitive data (precise financial figures, employee names, strategic information) directly in your Sora prompts. Use generic descriptions for video generation and add confidential information only during final editing, locally, on your internal tools.

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How to Write an Internal Memo with Sora | Prompt Guide