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How to Write LinkedIn Posts with Midjourney

Midjourney is an AI image generation tool that can radically transform your LinkedIn posts. By creating unique and impactful visuals, you catch attention in a news feed saturated with generic content. This tutorial guides you step by step to use Midjourney to produce professional images that accompany your LinkedIn publications, strengthen your personal branding, and significantly increase your engagement rate. Whether you are an entrepreneur, marketer, or content creator, you will learn how to formulate effective prompts, choose the right visual styles, and integrate these creations into a coherent and high-performing LinkedIn content strategy.

Prerequisites

  • 1.An active Midjourney account with a current subscription
  • 2.A Discord account to access Midjourney
  • 3.An optimized professional LinkedIn profile
  • 4.A clear idea of your topic and your target audience on LinkedIn

Steps

1

Define the key message and format of your LinkedIn post

Before generating an image, identify the main message of your LinkedIn post. Determine if you are publishing a carousel, a single image post, or a visual to accompany a personal story. First write the text of your post by structuring your hook, the body of the message, and your call to action. The Midjourney image should serve the message, not replace it.

Tip: Use the AIDA method (Attention, Interest, Desire, Action) to structure your text before thinking about the visual.
2

Create a Midjourney prompt adapted to the professional context

Formulate a Midjourney prompt that generates a professional image consistent with the tone of LinkedIn. Avoid visuals that are too fanciful or offbeat. Prefer a clean, corporate or editorial style. Specify the subject, artistic style, lighting, colors, and desired format in your prompt.

/imagine a professional business leader working on a laptop in a modern office, soft natural lighting, editorial photography style, clean composition, muted color palette, LinkedIn professional aesthetic --ar 4:5 --style raw --v 6

Tip: The 4:5 format is optimal for LinkedIn because it takes up more space in the news feed and catches more attention.
3

Refine and iterate on the generated visuals

Analyze the four variations proposed by Midjourney. Select the one that best matches your message. Use the U1-U4 buttons to upscale the chosen image, or V1-V4 to generate additional variations. Do not hesitate to modify your prompt by adding or removing elements to get the ideal result. Test different styles: photography, minimalist illustration, or stylized infographic.

/imagine [YOUR_SUBJECT] minimalist flat illustration, corporate blue and white color scheme, clean lines, professional infographic style --ar 4:5 --v 6

Tip: Use the --no parameter to exclude unwanted elements. For example --no text, watermark, logo for a cleaner result.
4

Optimize the image for LinkedIn and add text if necessary

Download the high-resolution image from Midjourney. If you want to add text on the image (carousel title, quote, key statistic), use a tool like Canva or Figma to overlay your text in a readable way. Ensure the image respects the dimensions recommended by LinkedIn: 1200x1500 pixels for a classic post or 1080x1080 for a carousel. Compress the image if it exceeds 5 MB.

Tip: Never let Midjourney generate text directly in the image: the rendering of characters is often incorrect. Always add text in post-production.
5

Publish and analyze your post's performance

Publish your LinkedIn post by combining your written text and your Midjourney visual. Choose an optimal posting time (Tuesday to Thursday, between 8-10 AM or 5-6 PM). Add 3 to 5 relevant hashtags. After 48 hours, analyze the metrics: impression rate, number of reactions, comments, and shares. Compare performance with your previous posts without Midjourney visuals to measure the real impact on your engagement.

Tip: Create a library of high-performing prompts in a dedicated document. Reuse and adapt your best prompts to maintain a consistent visual identity on your LinkedIn profile.

Common mistakes to avoid

  • Using overly fanciful or unrealistic images that discredit your professional message on LinkedIn
  • Generating text directly in Midjourney instead of adding it cleanly in post-production with a design tool
  • Publishing a visual unrelated to the textual content of the post, which creates dissonance and reduces engagement
  • Neglecting the format and dimensions of the image, leading to unflattering automatic cropping by LinkedIn
  • Overloading the image with details instead of favoring a clean visual that captures attention in a fraction of a second

FAQ

Can Midjourney directly generate readable text on LinkedIn images?
No, Midjourney still has difficulty reliably reproducing readable text. It is strongly recommended to generate the background image with Midjourney, then add the text in post-production with tools like Canva, Figma, or Adobe Express for a professional and error-free result.
Which Midjourney style works best for LinkedIn posts?
The styles that perform best on LinkedIn are realistic editorial photography, minimalist corporate illustration, and stylized infographic visuals. Avoid overly artistic, surreal, or fanciful styles that may seem out of place in a professional context. The --style raw parameter produces more natural and less stylized results.
Am I allowed to use Midjourney images for my professional LinkedIn posts?
Yes, with a paid Midjourney subscription, you have commercial rights to the generated images and can use them for your LinkedIn posts, including in a professional or promotional context. However, it is recommended to mention the use of AI for transparency, especially if the image could be mistaken for a real photograph.

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How to use this prompt

  1. Copy the prompt with the button above.
  2. Paste it into ChatGPT, Claude or your favorite AI assistant.
  3. Replace the bracketed variables with your details, then refine the result.

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