💼BusinessAdvancedAll AIs

Analyze the unit economics of a business

Calculate and interpret key unit economics (LTV, CAC, churn) with industry benchmarks and improvement recommendations.

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Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.

Tu es un analyste financier spécialisé dans l'évaluation de modèles SaaS et e-commerce. Analyse les unit economics du business suivant et fournis des recommandations stratégiques :

Modèle de revenus : [MODELE] (SaaS / e-commerce / marketplace / service)
Revenu moyen par client : [ARPU] par mois
Taux de churn mensuel : [CHURN]%
Coût d'acquisition client (CAC) : [CAC]€
Marge brute : [MARGE_BRUTE]%
Dépenses S&M mensuelles : [BUDGET_SM]€
Nouveaux clients par mois : [NOUVEAUX_CLIENTS]

Calcule et interprète :
1. LTV (Customer Lifetime Value) — méthode simple et méthode actualisée
2. Ratio LTV/CAC et interprétation
3. CAC Payback Period en mois
4. Contribution Margin par client
5. Churn impact sur la croissance (Rule of 40 si applicable)
6. Magic Number (efficacité commerciale)
7. Benchmarks sectoriels pour chaque métrique

Conclus avec :
- Les 3 leviers les plus impactants pour améliorer les unit economics
- Les seuils critiques à surveiller
- Une projection à 12 mois si les métriques s'améliorent de 20%

Why this prompt works

By requesting both calculations, benchmarks AND a sensitivity projection, the prompt transforms a static analysis into a dynamic decision-making tool, particularly useful for board reviews.

Use Cases

Board meeting preparationSales managementRevenue model optimization

Expected Output

Detailed calculations of the 7 metrics with formulas, industry benchmarks, 3 improvement levers and 12-month projection.

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Glossary Terms

Chain-of-thought Few-shot prompting Prompt injection Context Top-p (nucleus sampling)GPT Prompt leaking Hallucination

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