Analyze content by funnel stage
Optimize content by funnel stage
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Analyze the performance of our content by funnel stage. Here is our content categorized by stage: ToFu [list articles], MoFu [list articles], BoFu [list articles]. Key metrics: [paste traffic, leads, conversion rates per stage]. Identify: which stage is underperforming, the conversion drop-off between stages, and 3 content investments to improve full-funnel progression.
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Pour fiabiliser l’analyse, précisez la période et la source de trafic (SEO, social, email) pour chaque étape : sans ça, les écarts peuvent venir du canal, pas du contenu. Ajoutez aussi une colonne “intention” (information, comparaison, achat) pour corréler chaque article au type de conversion attendu. Variante utile : demander au prompt de proposer pour chaque investissement un critère de mesure (ex. CTR, temps de lecture, taux de clic CTA) afin de prioriser les actions.
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