Complete SEO Audit for Medical Clinic: Attract Qualified Patients
Sector-specific SEO audit for medical clinic, compliant with regulations, targeting qualified B2B patient acquisition.
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Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
Write a complete SEO audit for a medical clinic, intended for its management team (B2B).
Context: [CLINIC_NAME] is located in [CITY] and offers the following specialties: [MEDICAL_SPECIALTIES]. The current website is [WEBSITE_URL]. The audit must identify levers for acquiring qualified patients while respecting regulatory constraints (HAS, GDPR, medical confidentiality).
Sector-specific instructions:
- Keyword analysis: prioritize local queries (e.g., 'cardiologist [CITY]') and informational intent (symptoms, treatments).
- Compliance check: absence of unauthenticated patient reviews, legal notices, dedicated pages (T&C, privacy).
- Technical audit: data structure (Schema.org MedicalBusiness, Physician), mobile speed, HTTPS.
- Content: quality of blog articles (must comply with recommendations from the Order of Physicians), optimization of practitioner profiles.
- Competitive analysis: compare with the top 5 best-referenced clinics in [CITY].
- Actionable recommendations: local netlinking plan (health directories), Google My Business (completeness, responses to reviews), SEA campaigns on [MEDICAL_SPECIALTIES].
Expected deliverable: structured report with sections (technical diagnosis, semantics, compliance, competition) with priorities (P1/P2) and ROI estimates (e.g., [PERCENTAGE]% increase in visits to the specialty landing page).
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Why this prompt works
<p>This prompt is designed to generate a highly specialized SEO audit for a medical clinic. It integrates regulatory constraints (HAS, GDPR) and sector best practices (Schema.org MedicalBusiness, GMB). The user must replace the variables in brackets with the clinic's actual data.</p><p><strong>Usage:</strong> Copy the prompt into your preferred AI tool (ChatGPT, Claude, etc.). Make sure you have all the information: name, city, specialties, URL. You can also specify additional objectives (e.g., target a particular specialty). The AI will generate a structured report with actionable recommendations.</p><p><strong>Use case:</strong> Ideal for SEO agencies pitching a clinic client, or for the marketing manager of a clinic group wanting to audit their digital ecosystem.</p>
Use Cases
Expected Output
Structured report with sections: technical diagnosis, semantic analysis, compliance, competition, with P1/P2 priorities and ROI estimates.
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