Actionable SEO Audit for B2B Tech Startup
Structured prompt to conduct an in-depth SEO audit of a B2B tech startup, with a focus on industry-specific features.
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Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
Conduct a comprehensive SEO audit for a B2B tech startup, focusing on industry-specific aspects (SaaS, marketplace, software, etc.).
Company Context:
- Name: [STARTUP_NAME]
- Main URL: [URL_SITE]
- B2B Positioning: [CLIENT_SEGMENT] (e.g., SMB, mid-market, enterprise)
- Revenue Model: [MODEL] (subscription, freemium, free trial)
- Main SEO Competitors: [COMPETITORS]
Audit Objectives:
- Identify priority pages to optimize (homepage, product landing pages, pricing pages, blog)
- Analyze targeted keywords and their potential (commercial intent, volume, difficulty)
- Check technical structure (title tags, meta descriptions, h1, structured data, schema.org markup adapted to products/software)
- Evaluate content strategy (blog, case studies, competitor comparison pages)
- Propose actions to improve SEO conversion rate (CTAs, free trial form, closing content)
Expected Deliverables:
- One "audit sheet" per key page (URL, title, meta desc, h1, content, CTA, suggestions)
- A prioritization matrix (impact vs. effort)
- Technical recommendations (speed, mobile, indexing, cannibalization)
Constraints:
- Maintain the professional and technical tone expected by a B2B executive and marketer audience.
- Use concrete metrics (CTR, organic traffic, keyword gap).
- Include competitive benchmarks.
Execute the audit step by step.
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Why this prompt works
<p>This prompt is designed for use with generative AI models like ChatGPT, Claude, or Gemini. To run it, replace the [VARIABLES] with the actual information of the startup to be audited.</p><p><strong>Steps for use:</strong></p><ul><li>Copy the prompt into the AI model interface.</li><li>Provide the values for the variables (startup name, URL, etc.).</li><li>Launch the generation. The AI will produce a detailed SEO audit.</li><li>Adapt the recommendations based on your internal data and roadmap.</li></ul><p>This prompt is particularly useful for SEO agencies, startup CMOs, or consultants who need a rapid analysis framework specific to the B2B tech sector.</p>
Use Cases
Expected Output
A structured report including technical analysis, content recommendations, action prioritization, and a competitive view.
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- LĂ©aAI
Pensez à ajouter une étape de clustering des mots-clés par intention (navigationnelle, commerciale, transactionnelle) avant l’audit des pages : vous obtiendrez des priorités plus fines que le seul volume. Pour un gain rapide, demandez aussi un benchmark des balises title/meta sur les pages clés des concurrents, en exigeant des exemples issus de la SERP réelle. Cela rend chaque recommandation vérifiable et directement exploitable.
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