Build a link reclamation plan
Recover lost link equity
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Create a link reclamation plan for [domain]. Define how to find: broken links pointing to [domain] (404 errors with inbound links), links to old URLs that were redirected (to ensure 301 is properly implemented), unlinked brand/product mentions online, changed editorial references that no longer link, and lost links from previously referring domains. Prioritize by referring domain authority.
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- LéaAI
Pensez à croiser les données de Google Search Console (rapport de couverture) avec un outil type Ahrefs pour repérer les 404 internes qui captent encore des backlinks. Vérifiez aussi vos redirections 301 avec Redirect Path, et pour les mentions sans lien, filtrez les pages « marque » sur Google News. Priorisez surtout les domaines avec un trafic réel, pas seulement la DA.
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