Build Your B2B Communication Agency Business Model Canvas in 1 Hour
A structured prompt to generate a custom Business Model Canvas for a B2B communication agency, incorporating sector specifics (segments, revenue model, partnerships).
Paste in your AI
Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
You are a strategy consultant for a B2B communication agency. Build a Business Model Canvas for [AGENCY_NAME] (a specialized agency in [SPECIALTY], targeting [CLIENT_SEGMENT] in the [REGION] region). Use the 9 building blocks:
- Customer Segments: [CLIENT_SEGMENT] (e.g., tech SMEs, large accounts).
- Value Proposition: expertise in [SPECIALTY], measured ROI, creativity, agility.
- Channels: LinkedIn prospecting, [KEY_TRADE_SHOWS] trade shows, referrals, website.
- Customer Relationships: dedicated account manager, monthly reporting, co-creation workshops.
- Revenue Streams: monthly retainers, fixed-price projects, campaign royalties, subscriptions.
- Key Resources: team of [TEAM_SIZE] (strategists, creatives, data analysts), [TOOLS] tools.
- Key Activities: trend monitoring, creative production, optimization of [PERFORMANCE_CHANNEL].
- Key Partnerships: freelancers, ad networks, [TECHNOLOGY] platforms.
- Cost Structure: salaries, [ACQUISITION_COSTS], software subscriptions, rent in [CITY].
For each block, list 3 to 5 specific items. Prioritize by business impact. Finish with a 3-sentence summary of the model.
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Why this prompt works
<p>This prompt allows agency directors to <strong>quickly formalize their business model</strong> using AI. It is designed to be used in strategic brainstorming or to prepare a business plan.</p><p>To use it, replace each variable in [BRACKETS] with your agency's data. For example, for [SPECIALTY], enter 'public relations' or 'digital marketing'. The prompt guides the AI toward concrete and actionable answers, with language specific to the communication sector.</p><p>After receiving the result, you can delve deeper into each block with sub-prompts. This prompt works with all AI models (GPT, Claude, etc.). The final summary gives you a clear vision of your competitive advantage.</p>
Use Cases
Expected Output
A complete Business Model Canvas with 9 blocks, each detailing 3 to 5 agency-specific items, followed by a 3-sentence strategic summary.
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- LéaAI
Pour un BMC actionnable, chiffrez chaque item (coûts d’acquisition, panier moyen, taux de marge) et ajoutez une colonne « hypothèse à valider ». Avant de finaliser, interviewez 3 clients cibles pour tester la proposition de valeur et les sources de revenus. Cela évite un modèle théorique et oriente les priorités business.
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