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📢MarketingIntermediateChatGPT

Prompt ChatGPT to Create a Sales Funnel

Un tunnel de vente efficace est le pilier de toute stratégie de conversion en ligne. Que vous vendiez un produit digital, une formation ou un service, la capacité à guider un prospect depuis la découverte jusqu'à l'achat détermine directement votre chiffre d'affaires. ChatGPT devient un allié redoutable pour concevoir chaque étape de ce parcours : de la page de capture à la séquence email, en passant par la page de vente et les relances post-achat. En utilisant un prompt bien structuré, vous pouvez générer l'architecture complète d'un tunnel adapté à votre offre, votre audience et vos objectifs de conversion. L'intelligence artificielle vous permet de produire en quelques minutes ce qui nécessiterait habituellement des jours de travail avec un copywriter et un stratège marketing. Le secret réside dans la précision des instructions que vous donnez à ChatGPT : plus votre prompt est contextualisé avec des données sur votre cible, votre proposition de valeur et vos contraintes, plus le tunnel généré sera performant et prêt à déployer sur votre outil favori.

Paste in your AI

Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.

Act as an expert in digital marketing and high-converting sales funnel creation. I want you to design a complete sales funnel for my business.

Context of my offer:

  • Product/Service: [DESCRIBE_YOUR_OFFER]
  • Price: [INDICATE_THE_PRICE]
  • Target Audience: [DESCRIBE_YOUR_IDEAL_CLIENT: age, situation, main problem]
  • Main Objective: [GENERATE_LEADS / SELL_DIRECTLY / QUALIFY_PROSPECTS]

Create a complete sales funnel with the following elements:

  1. Capture page (opt-in): Propose an irresistible lead magnet related to my offer, write the catchy headline, subheadline, 3 bullet points of benefits, and the CTA button text.

  2. Nurturing email sequence (5 emails): For each email, provide the subject line, the emotional angle used, a summary of the content, and the CTA. Space the emails over 7 days.

  3. Sales page: Complete structure with headline, subheadline, problem/agitation/solution section, 5 key benefits, social proof (suggest the type of testimonials to include), FAQ section (3 common objections with answers), guarantee, and final CTA.

  4. Thank you page / upsell: Propose an order bump or upsell consistent with the main offer, with a 3-line pitch.

  5. Abandonment follow-up sequence (3 emails): For prospects who did not purchase, write 3 follow-up emails with different angles (urgency, social proof, main objection).

For each element, use proven copywriting frameworks (PAS, AIDA, 4U) and indicate which framework you are using. Adapt the tone to be professional but accessible, without unnecessary jargon.

Personalize this prompt with Léa

Answer 3 questions and Léa tailors the prompt to your situation.

Why this prompt works

This prompt works because it assigns a precise expert role to ChatGPT and provides a structured step-by-step framework covering the entire customer journey. By imposing recognized copywriting frameworks (PAS, AIDA) and asking for concrete deliverables at each stage, it eliminates vague responses and forces an actionable output. Customization via variables in square brackets allows the AI to contextualize each element of the funnel around your specific offer.

Use Cases

Create a Sales Funnel

Variants

Expected Output

You will obtain a complete and structured sales funnel including a capture page with a lead magnet, a 5-email nurturing sequence, a detailed sales page, an upsell strategy, and 3 follow-up emails for abandonments. Each element will be written with professional copywriting techniques and ready to be implemented in your funnel tool (Systeme.io, ClickFunnels, etc.). The whole forms a coherent journey that guides your prospect from discovery to purchase.

Frequently Asked Questions

Which tool should I use to set up the sales funnel generated by ChatGPT?

Several tools make it easy to deploy your funnel. Systeme.io is ideal for English speakers with a generous free plan that includes funnel, emails, and payment. ClickFunnels and Kartra are more comprehensive premium solutions. For tight budgets, you can combine a WordPress landing page (using Elementor or Thrive Architect) with an autoresponder like Mailerlite or Brevo. The key is to copy and paste the texts generated by ChatGPT into your chosen tool and adapt the layout to match your brand guidelines.

How can I customize the funnel so it doesn't read like AI-generated content?

Three essential actions: first, inject your real data into the prompt variables (figures, customer testimonials, personal anecdotes). Next, review each text, replacing generic phrasing with your vocabulary and that of your audience. Finally, add authentic social proof elements (screenshots, case studies, quantified results). ChatGPT provides the structure and basic copywriting, but it's your on-the-ground knowledge of your customers that makes the funnel truly persuasive.

How long does it take to create and launch a sales funnel with ChatGPT?

With a well-structured prompt, ChatGPT generates all the texts in 10 to 15 minutes. Then allow 2 to 4 hours for layout in your funnel tool, setting up automated emails, and technical testing (links, payment, deliverability). In total, you can have a functional funnel in a day, compared to 2 to 3 weeks using traditional methods. However, plan for an ongoing optimization phase after launch: analyze your conversion rates at each step and use ChatGPT to rewrite underperforming elements.

Learn more

Check the full skill on Prompt Guide to master this technique from A to Z.

View on Prompt Guide

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