Create a content scorecard
Standardize content quality reviews
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Create a content quality scorecard for reviewing content before publication. Define 10-12 criteria across: audience relevance (does this serve a specific persona and stage?), originality (unique angle or data?), depth (comprehensive treatment?), SEO (keyword, structure, internal links), readability (grade level, structure), accuracy (sources cited), and CTA clarity. Include scoring instructions and a minimum passing score.
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