Create a growth backlog
Manage a growth experiment backlog
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Help me structure a growth experiment backlog for a [product/team]. Define: the fields each experiment card should have (hypothesis, metric, effort, confidence, channel, funnel stage, owner), the workflow states (idea → prioritized → in progress → analyzing → shipped/killed/learned), how to prevent experiment backlog bloat, and a template for the weekly growth meeting to review and update the backlog.
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Pour éviter la saturation, fixez un WIP (nombre max d’expériences en cours, ex. 3). Toute nouvelle idée n’entre au backlog que si une fiche sort du flux. Ajoutez un champ « apprentissage » même pour les expériences abandonnées : c’est lui qui alimente les priorités futures. Enfin, scorez chaque fiche avec un ICE (Impact × Confiance / Facilité) pour trancher objectivement en réunion hebdo.
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