Create a growth experiment database
Build institutional growth knowledge
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Design a growth experiment database/wiki structure for a team of [N growth practitioners]. Define: the data schema for each experiment record (hypothesis, design, results, learnings, status), how to tag experiments by channel, funnel stage, and hypothesis category, how to search and filter past experiments to avoid duplicate work, the onboarding process for new team members, and how to surface insights from past experiments for new experiment ideation.
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Pensez à ajouter des champs « coût estimé » et « impact potentiel » pour prioriser les idées lors de l’idéation. Utilisez une convention de nommage (ex. canal_objectif_AAAA-MM) pour éviter les doublons et faciliter la recherche. Enfin, planifiez une revue trimestrielle des apprentissages pour alimenter directement les prochaines expérimentations.
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