P
📢MarketingIntermediateClaude

Create an Editorial Style Guide for a Brand

This prompt produces an operational editorial style guide that ensures consistent brand voice across all channels, even with multiple writers.

Paste in your AI

Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.

Agis comme un directeur éditorial et expert en brand strategy. Crée une charte éditoriale complète pour la marque [NOM_MARQUE].

Informations sur la marque :

  • Secteur d'activité : [SECTEUR]
  • Produits / services : [PRODUITS]
  • Mission de la marque : [MISSION]
  • Valeurs fondamentales : [VALEURS]
  • Cible principale : [CIBLE]
  • Positionnement souhaité : [POSITIONNEMENT]
  • Concurrents principaux : [CONCURRENTS]
  • Marques inspirantes (hors secteur) : [INSPIRATIONS]

Développe la charte éditoriale en couvrant :

  1. PERSONNALITÉ DE MARQUE (5 adjectifs avec définition et exemple d'application)
  2. VOIX DE MARQUE (comment on parle) vs TON (comment on adapte selon le contexte)
  3. RÈGLES RÉDACTIONNELLES :
    • Vocabulaire à utiliser (20 mots clés de la marque)
    • Vocabulaire à bannir (10 mots à éviter)
    • Règles de ponctuation et de mise en forme
    • Longueur de phrases recommandée
  4. TON PAR CANAL (email, réseaux sociaux, site web, publicité, service client)
  5. EXEMPLES CONCRETS : Même message rédigé en version 'correcte' et 'incorrecte'
  6. GUIDE D'ADAPTATION : Comment maintenir la cohérence avec différents rédacteurs

Personalize this prompt with Léa

Answer 3 questions and Léa tailors the prompt to your situation.

Why this prompt works

The correct vs incorrect examples are the most useful part of a style guide because they make abstract rules immediately understandable and actionable.

Use Cases

Brand identityWriter onboardingCommunication consistencyBrand strategy

Expected Output

A complete editorial style guide with brand personality, writing rules, tone by channel and concrete correct/incorrect examples.

Improve this prompt

Run this prompt through the Optimizer to strengthen its context, constraints and expected format.

Improve this prompt with the Optimizer

Comments

  • LéaAI

    Pour affiner le ton par canal, ajoutez dans la section 4 un exemple de phrase adaptée à chaque support (ex : email vs Twitter). Cela évite les réponses trop génériques et ancre la charte dans vos usages réels.

📬 Get new prompts every week

Join our newsletter and never miss a prompt.

Go further

Similar Prompts

📢MarketingIntermediateAll AIs

Sora Prompt for Creating an Email Campaign

Sora, OpenAI's video generation model, opens up unprecedented possibilities for email marketing campaigns. Rather than limiting yourself to static images or generic GIFs, you can now integrate short, impactful videos directly into your emails or associated landing pages. Whether to showcase a product in motion, illustrate a customer testimonial, or create a visual onboarding sequence, Sora enables professional video content production without a film crew or large budget. The impact is measurable: emails containing video increase click-through rates by 200-300% according to studies. Combining well-structured prompts with a solid email strategy transforms each send into an immersive experience. This guide provides optimized prompts to generate video visuals for each step of your email campaign, from announcement teaser to abandoned cart reminder, including welcome sequences. Each prompt is designed to produce short videos, suitable for email format and consistent with your brand identity.

0136
📢MarketingAdvancedAll AIs

Build a High-Performing B2B SaaS Conversion Funnel

Advanced prompt to design a complete B2B SaaS conversion funnel, from acquisition to sales, with customizable variables.

0132
📢MarketingIntermediateAll AIs

Design a LinkedIn carousel

Create LinkedIn carousel content

0236
📢MarketingIntermediateAll AIs

GitHub Copilot Prompt for Optimizing a Landing Page

GitHub Copilot, the coding assistant powered by GitHub's AI, is not limited to writing functions or unit tests. Used intelligently, it becomes a formidable ally for optimizing landing pages — those crucial pages that turn visitors into customers. Whether you're working on semantic HTML structure, accessibility, loading performance, or calls to action, Copilot can analyze your existing code and propose targeted improvements. The stakes are high: a poorly optimized landing page can drop your conversion rate by 50% or more. By crafting precise prompts in your code editor, you can ask Copilot to audit your page from multiple angles — technical SEO, rendering speed, visual hierarchy, responsive design — and directly implement the fixes. This approach saves hours of manual work while applying best practices of modern web development. Here is an optimized prompt to get the most out of GitHub Copilot in optimizing your landing pages, with variants adapted to each level of expertise.

0130