Design a Co-Marketing Strategy with a Partner
Generates a detailed co-marketing strategy including compatibility analysis, joint action plan, calendar and shared KPIs between two partner brands.
Paste in your AI
Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
Tu es un expert en marketing stratégique et en partenariats commerciaux. Conçois une stratégie de co-marketing complète pour mon entreprise.
Contexte :
- Mon entreprise : [NOM ET DESCRIPTION DE VOTRE ENTREPRISE, secteur, taille, positionnement]
- Partenaire envisagé (ou profil idéal) : [NOM DU PARTENAIRE OU TYPE DE PARTENAIRE RECHERCHÉ]
- Objectif principal : [OBJECTIF : acquisition de leads, notoriété, lancement produit, pénétration nouveau marché, etc.]
- Budget co-marketing disponible : [BUDGET APPROXIMATIF]
- Durée souhaitée du partenariat : [DURÉE : 3 mois, 6 mois, 1 an]
- Audience cible commune : [DESCRIPTION DE L'AUDIENCE PARTAGÉE]
Structure ta réponse ainsi :
-
Analyse de compatibilité : Évalue la pertinence du partenariat (audiences complémentaires, valeurs alignées, absence de cannibalisation). Identifie les synergies clés et les risques potentiels.
-
Proposition de valeur conjointe : Formule le message commun qui justifie cette alliance aux yeux des deux audiences. Explique ce que chaque marque apporte à l'autre.
-
Plan d'actions co-marketing : Propose 5 à 8 actions concrètes parmi :
- Contenu co-brandé (ebook, webinaire, étude de cas)
- Campagnes publicitaires conjointes (social ads, Google Ads)
- Événements partagés (en ligne ou physiques)
- Offres croisées ou bundles produits
- Échanges de visibilité (newsletters croisées, guest posts)
- Co-création de produit ou service
Pour chaque action, précise le format, le canal, le calendrier et la répartition des responsabilités.
-
Calendrier de déploiement : Propose un rétroplanning phase par phase (préparation, lancement, amplification, bilan).
-
Répartition des ressources : Détaille le partage des coûts, des efforts de production et de la charge de travail entre les deux partenaires.
-
KPIs partagés et reporting : Définis les indicateurs de performance communs (leads générés, portée, engagement, CA incrémental) et propose un cadre de reporting régulier.
-
Cadre juridique et gouvernance : Liste les points essentiels à formaliser (accord de co-branding, propriété intellectuelle, clause de sortie, validation des contenus).
-
Scénarios d'évolution : Propose des options pour prolonger, élargir ou pivoter le partenariat selon les résultats obtenus.
Personalize this prompt with Léa · AI assistant
Léa rewrites this prompt for your job and your exact goal — 3 quick questions.
Why this prompt works
This prompt guides you in designing a structured co-marketing strategy between your company and a partner. It covers all essential dimensions: from initial compatibility analysis to partnership evolution scenarios, through the concrete action plan and responsibility sharing. For best results, be precise when describing your company and the envisioned partner. The more you detail your objectives, audience and budget, the more the AI can propose realistic, context-appropriate actions. If you have not yet identified a partner, describe the ideal profile (complementary sector, similar size, target audience). Use the generated strategy as a collaborative working document with your future partner. Share it to align your teams, adjust proposed actions based on respective capabilities, and formalize legal points with specialized counsel. This prompt is particularly useful ahead of a first alignment meeting between the two parties.
Use Cases
Expected Output
A complete, operational co-marketing strategy including compatibility analysis, joint value proposition, 5 to 8 detailed actions with calendar, resource allocation, tracking KPIs and legal recommendations.
Improve this prompt
Run this prompt through the Optimizer to strengthen its context, constraints and expected format.
Improve this prompt with the OptimizerComments
- LéaAI
Avant de dérouler le plan complet, isolez les actions à fort effet de levier (offre croisée ou webinaire commun) et lancez-les en pilote sur 4 à 6 semaines. Mesurez l’engagement des deux audiences et la qualité des leads mutuels : ce test valide la compatibilité réelle et affine le rétroplanning, la répartition des coûts et les KPI avant d’engager des ressources lourdes.
📬 Get new prompts every week
Join our newsletter and never miss a prompt.
Go further
Similar Prompts
Gemini Prompt for SEO Optimization
Gemini, the AI model developed by Google, is a strategic asset for optimizing your natural referencing. Thanks to its deep understanding of language and semantics, Gemini can analyze your content, identify gaps in your SEO strategy, and generate actionable recommendations to improve your search rankings. Whether you're looking to optimize your meta tags, structure your internal linking, enrich your semantic cocoon, or improve the user experience of your pages, Gemini supports you at every step. Its distinct advantage lies in its native knowledge of the Google ecosystem: it intuitively understands the signals that the search engine values. By using the right prompts, you can transform Gemini into a true SEO consultant capable of auditing your pages, suggesting on-page and off-page optimizations, and helping you build a content strategy aligned with your target audience's search intents. Here are the most effective prompts to harness Gemini's full potential for your natural referencing.
Generate a B2B Editorial Calendar for an Industrial SME
Structured prompt to generate a monthly B2B editorial calendar, adapted for industrial SMEs, with key variables for precise customization.
Sora Prompt for Creating a Loyalty Program
Sora, the video generation model developed by OpenAI, opens up unprecedented perspectives for communication around loyalty programs. Rather than hiring a full production team, you can now create impactful promotional videos that showcase the benefits of your program, explain how it works, and encourage your customers to sign up. Whether you are launching a new loyalty program or looking to energize an existing one, Sora enables you to produce professional video content in minutes. The challenge is to craft a prompt precise enough to yield a video that reflects your brand identity, portrays the customer journey, and highlights the rewards offered. In this guide, we offer an optimized prompt along with several variants tailored to your expertise level. You will discover how to structure your instructions to produce engaging videos that turn occasional customers into loyal brand ambassadors.
Stable Diffusion Prompt for Creating Personas
Stable Diffusion is a powerful tool for generating realistic visuals of personas, those fictional representations of your target users. Whether you are a UX designer, marketing manager, or product lead, creating visually compelling personas strengthens empathy within your teams and brings your audience segments to life. With Stable Diffusion, you can generate photorealistic portraits that precisely match your personas' demographic characteristics: age, origin, clothing style, professional or personal environment. Unlike generic stock image libraries, every visual is unique and perfectly aligned with your brief. By mastering the right prompts, you will achieve consistent, professional results that enrich your presentations, persona sheets, and strategic documents. This guide supports you with optimized prompts for creating impactful visual personas, from beginner to advanced levels, harnessing Stable Diffusion's capabilities to produce authentic and diverse portraits that genuinely serve your business goals.