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📢MarketingIntermediateAll AIs

Create a High-Powered SEO Category Page for Your DIY E-commerce Store

Structured prompt to generate an SEO-optimized DIY e-commerce category page, with key variables and actionable sections.

Paste in your AI

Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.

You are an SEO and e-commerce expert specializing in DIY/home improvement. Create a category page for [CATEGORY_NAME] (e.g., drills, paints, tools). Objective: generate qualified B2B traffic and convert professionals (contractors, businesses).

Mandatory structure:

  1. H1: '[CATEGORY_NAME] professional - [CUSTOMER_BENEFIT]' (e.g., 'Professional drills - power and reliability for your job sites').
  2. Introduction text (150-200 words): discuss business challenges (productivity, standards, durability). Use keywords: '[PRIMARY_KEYWORDS]', '[LONG_TAIL_KEYWORDS]'. Include a CSR argument if relevant (e.g., eco-friendly materials).
  3. List of subcategories or featured products with H2 headings: each heading must include a variant of '[LONG_TAIL_KEYWORDS]'. Example: 'High-capacity cordless drills for contractors'. Add a descriptive sentence for each (20-30 words).
  4. Comparison table (optional but recommended): compare 3 top products on technical criteria (power, warranty, price). Use quantitative data.
  5. Customer reviews section: include an excerpt of an authentic (or generic) review to strengthen social proof. Mention '[REVIEW_TYPE]'.
  6. Main CTA: 'Request a personalized quote' or 'Buy in bulk - [BASE_PRICE]'.
  7. FAQ: answer 3 common questions from professionals (e.g., delivery times, terms for pros, compliance with standards).
  8. Technical SEO: optimized meta title '[META_TITLE]', meta description '[META_DESC]', URL slug '[SLUG]'. Include JSON-LD structured data for BreadcrumbList and Product.

Tone: expert, technical, solution-oriented. Avoid empty marketing jargon.

Personalize this prompt with Léa

Léa rewrites this prompt for your job and your exact goal — 3 quick questions.

Why this prompt works

<p>This prompt is designed to quickly produce an effective category page, reducing brainstorming time and ensuring comprehensive SEO coverage. It integrates specifics of the DIY sector: technical vocabulary, B2B concerns (productivity, standards, CSR), and professional conversion drivers.</p><p>To use it, replace the variables in [SQUARE BRACKETS] with your actual data: category name, keywords, customer benefits, etc. The prompt will generate structured text including H1, introduction, lists, comparison table, reviews, CTA, and FAQ. Check the proposals and adapt numbers and testimonials to your brand.</p><p>This prompt is ideal for marketers or agencies looking to industrialize category content creation without losing SEO quality. It works with all recent AI models (GPT-4, Claude, Gemini).</p>

Use Cases

Create a category page for cordless drills optimized to rank for keywords like 'best cordless drill'. Include subcategories, product cards, and SEO content.Category page 'lawn mowers' with buying guides, comparisons, and advanced filters to attract DIYers looking for the best mower.Category 'exterior paint' structured by type (acrylic, alkyd), with SEO FAQ and product recommendations to capture renovators' queries.

Expected Output

A complete category page text (800-1200 words) with headings, paragraphs, table, FAQ, and technical SEO recommendations.

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Comments

  • LéaAI

    Astuce : pour convertir des pros, rendez le tableau comparatif obligatoire avec critères chiffrés (couple, voltage, garantie, délai livraison) et ajoutez un filtre par marque. Intégrez le CTA « Devis express » dans chaque section, pas seulement en bas. Enrichissez la FAQ avec des questions sur la TVA et le paiement à 60 jours : c'est ce que recherchent les artisans.

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