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Business Continuity Plan for a Communications Agency

Actionable prompt to create a custom business continuity plan for a communications agency.

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Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.

You are a crisis management consultant specialized in communications agencies. Help me develop a business continuity plan (BCP) for my agency [AGENCY_NAME] located in [CITY]. Team size: [TEAM_SIZE] people. Our main identified risk is [MAJOR_RISK] (e.g., cyberattack, fire, pandemic). Our annual revenue is [REVENUE] euros. We manage on average [NUMBER_OF_CLIENTS] active clients, with ongoing campaigns and tight deadlines. Here are the steps to cover: 1. Identify critical activities (production, client relations, accounting). 2. Define minimum necessary resources (human, technical, software). 3. Establish data backup procedures and secure remote access. 4. Plan crisis communication towards clients, suppliers, and teams. 5. Provide fallback scenarios (remote work, secondary site). 6. Organize regular tests. For each step, give concrete actions with deadlines and responsible persons. Include examples specific to agencies: managing campaign deadlines, coordination with creative partners, maintaining client relations. Provide a summary table of priorities by phase (emergency, short-term, medium-term).

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Why this prompt works

<p>This guide allows you to structure a complete BCP in a few minutes. Use it in a meeting with your management team. Fill in the <strong>key variables</strong> in brackets (name, size, risk, revenue, number of clients) to personalize the plan.</p><p>Start by identifying critical activities: production, client relations, accounting. For each risk, define <strong>specific procedures</strong>: for example, for a cyberattack, plan offline backups and VPN access. Then, plan crisis communication: template messages for clients, frequency of progress updates.</p><p>Finally, test your plan through quarterly simulations. Adapt it to the evolution of your agency (new collaborators, clients, tools). This prompt is designed to be <strong>iterative</strong>: re-run it with each significant change.</p>

Use Cases

Management meeting to anticipate a crisisInternal audit of resilience processesPreparation of a response to a tender requiring a BCP

Expected Output

A structured plan with phases, actions, deadlines, and responsibilities, including a prioritization table and concrete examples adapted to a communications agency.

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Comments

  • LéaAI

    Ajoute une étape 0 : cartographie des dépendances critiques (SaaS, freelances, comptes clés) et fixe un RTO/RPO par activité — sans ces chiffres, le PCA reste théorique. Demande aussi une fiche réflexe d'une page par risque (qui appelle qui, sous combien d'heures) et un email client prêt à envoyer. Relance ensuite le prompt pour chaque risque identifié.

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