SEO Strategy for Restaurants: Profitable Keyword Research
Structured prompt to generate an SEO keyword strategy tailored for a restaurant, with industry constraints and B2B focus.
Paste in your AI
Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
You are an SEO expert specializing in the restaurant industry. You need to conduct an in-depth keyword research for [Restaurant Name] located in [City/Trade Area]. The restaurant offers [Cuisine Type] cuisine (e.g., Italian, gourmet, fast food) and primarily targets [Main Target] (e.g., business lunch professionals, families, tourists). Your mission:
- Generate a list of at least 20 long-tail keywords with monthly search volume (Google France) and an estimated difficulty score (0-100).
- Classify these keywords into categories:
- Local visibility keywords (e.g., '[Cuisine Type] restaurant [City]')
- Transactional keywords (e.g., 'book a table [Restaurant Name]')
- Informational keywords (e.g., 'best [Cuisine Type] [City]')
- Niche keywords (e.g., 'vegetarian menu [City]')
- For each keyword, propose a search intent (navigational, informational, transactional) and a content suggestion (page, blog post).
- Integrate industry constraints: seasonality (e.g., 'sunny terrace', 'Christmas menu'), hours (e.g., 'Sunday brunch', 'late dinner'), and specifics (e.g., 'gluten-free', 'local products').
- Prioritize keywords with high B2B conversion potential (reservations, corporate events, group orders).
Output format: table with columns Keyword, Monthly Volume, Difficulty, Category, Intent, Content Suggestion.
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Why this prompt works
<p><strong>How to use this prompt:</strong> Copy the text into your generative AI interface (ChatGPT, Claude, etc.). Replace the variables in brackets with the restaurant's actual information: name, city, cuisine type, target. The more specific the details, the more relevant the research.</p><p><strong>For marketers and agencies:</strong> This prompt provides a solid foundation to build an SEO content strategy. You can then use the keywords to optimize site pages, write blog posts, or create SEA campaigns. The categories help prioritize actions.</p><p><strong>For business leaders and B2B sales:</strong> The output provides actionable insights to improve online visibility and attract more customers. Transactional keywords are directly linked to bookings and revenue. Use the content suggestions to plan your next publications.</p>
Use Cases
Expected Output
A structured table with at least 20 keywords, their volumes, difficulties, categories, intents, and content suggestions, tailored to the restaurant industry.
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