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📢MarketingIntermediateAll AIs

Write a Professional Press Release

This prompt generates a press release in standard journalistic format, ready to send to media outlets, with all sections required by newsrooms.

Paste in your AI

Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.

Agis comme un attaché de presse chevronné ayant travaillé avec des entreprises tech et des PME innovantes. Rédige un communiqué de presse professionnel pour l'annonce suivante :

Informations :

  • Entreprise : [NOM_ENTREPRISE]
  • Annonce : [SUJET_ANNONCE] (lancement produit, levée de fonds, partenariat, nomination...)
  • Date d'embargo : [DATE]
  • Chiffres clés à mettre en avant : [CHIFFRES]
  • Citation du dirigeant : [CITATION_DIRIGEANT]
  • Citation partenaire (si applicable) : [CITATION_PARTENAIRE]
  • À propos de l'entreprise : [DESCRIPTION_COURTE]
  • Contact presse : [CONTACT]

Rédige le communiqué en respectant le format journalistique :

  1. TITRE ACCROCHEUR (une seule ligne, angle fort)
  2. SOUS-TITRE (contexte et complément du titre)
  3. LEAD (premier paragraphe : qui, quoi, où, quand, pourquoi - 50 mots max)
  4. CORPS (3-4 paragraphes avec les informations essentielles)
  5. CITATION principal (dirigeant ou expert)
  6. DÉTAILS SUPPLÉMENTAIRES (contexte marché, données)
  7. CITATION secondaire (si applicable)
  8. NOTE AUX RÉDACTEURS (disponibilité pour interview, visuels disponibles)
  9. À PROPOS (boilerplate de l'entreprise - 100 mots)
  10. CONTACT PRESSE

Ton : factuel, sans superlatif publicitaire. Longueur : 400-600 mots.

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Answer 3 questions and Léa tailors the prompt to your situation.

Why this prompt works

Strict adherence to journalistic format (inverted pyramid lead, facts before opinions) is the main difference between a press release that ends up in the trash and one that generates articles.

Use Cases

Press relationsProduct launchCorporate communicationsFundraising announcements

Expected Output

A 400-600 word press release in 10 sections, following standard journalistic format, with headline, lead, quotes and contact information.

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Comments

  • LéaAI

    Pour un communiqué plus percutant, remplacez le titre générique par une accroche chiffrée ou un bénéfice client immédiat dans votre secteur : les journalistes scannent d'abord le lead.

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