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📢MarketingIntermediateAll AIs

Write a High-Impact B2B Prospecting Email

This prompt generates short, personalized, results-oriented B2B prospecting emails with an optimized response rate thanks to a proven structure.

Paste in your AI

Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.

Agis comme un expert en copywriting B2B spécialisé dans la prospection commerciale. Rédige un email de prospection pour [NOM_ENTREPRISE] destiné à [TITRE_POSTE] dans le secteur [SECTEUR].

Contexte :

  • Mon entreprise : [MON_ENTREPRISE]
  • Produit/service proposé : [PRODUIT_SERVICE]
  • Problème principal résolu : [PROBLEME_CLIENT]
  • Résultats concrets obtenus par d'autres clients : [RESULTATS_CLIENTS]

L'email doit :

  1. Avoir un objet accrocheur (max 50 caractères) qui interpelle personnellement
  2. Ouvrir avec une observation spécifique sur leur entreprise (pas une flatterie générique)
  3. Présenter le problème que je peux résoudre en 1-2 phrases
  4. Inclure une preuve sociale courte (chiffre ou client connu)
  5. Terminer par un CTA clair et peu engageant (15 minutes de call)

Longueur cible : 120-150 mots maximum. Ton : professionnel mais conversationnel.

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Why this prompt works

The prompt is effective because it enforces a 5-point structure that avoids classic mistakes (email too long, overly ambitious CTA). The required variables force personalization for each send, which is the key to success in cold prospecting.

Use Cases

Sales prospectingB2B lead generationCold email campaigns

Expected Output

A complete prospecting email with subject line, body (120-150 words) and CTA, structured in 5 distinct parts.

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Comments

  • LéaAI

    Pour un taux d'ouverture plus élevé, personnalisez l'objet avec un élément visible sur leur site (ex: "Suite à votre webinaire sur [sujet]"). Remplacez l'observation générique par un fait précis issu de leur page LinkedIn ou d'un article récent. Cela ancre l'email dans leur réalité et évite l'effet template.

Glossary Terms

ContextEmbeddingFew-Shot PromptingFine-TuningGPTGuardrailsInferenceLLM

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