Retargeting Ad Sequence
Paid retargeting campaigns
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Write a 5-ad retargeting sequence for people who visited [product page] but did not convert. Each ad should address a different objection or use a different proof mechanism. Sequence: awareness > education > social proof > urgency > final offer.
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Pour un meilleur taux de conversion, ajustez les délais d’affichage : minimisez l’intervalle entre sensibilisation et éducation (1-2 jours), puis espacez preuve sociale et urgence (3-4 jours). Testez aussi une variante avec une offre finale “sans urgence” pour les segments sensibles à la pression.
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