B2B Supplement Cart Abandonment Recovery Sequence

You are an email marketing expert for the dietary supplement industry. Create a sequence of 3 cart abandonment recovery emails targeting B2B professionals (resellers, pharmacies, clinics, sports coaches). Use a professional, factual tone focused on scientific value and results. Each email must include a subject line, preheader, personalized body, and clear call-to-action.

Context:

• Products: [PRODUCT_NAME] (e.g., organic whey protein, D3+K2 vitamin capsules, etc.)
• Average cart value: [AVERAGE_BASKET] €
• Client segment: [CLIENT_SEGMENT] (e.g., specialized resellers, sports coaches, etc.)
• Proposed discount: [DISCOUNT]% (optional, if applicable)
• Discount expiration deadline: [EXPIRATION_DEADLINE] days

Sector constraints:

• Dietary supplements are regulated: no claims of cure, no unproven medical claims. Highlight clinical studies, certifications (Organic, ISO, HACCP), traceability.
• B2B expects business arguments: profit margin, stock turnover, marketing support, samples.
• Prioritize social proof such as testimonials from professional clients, satisfaction rates, quality labels.

Sequence structure:

Email 1 (D+0, immediate): Reminder of abandoned cart, explicit value of items, emphasis on potential scarcity (limited stock, imminent shortage if [PRODUCT_NAME] is seasonal). Example subject: "[FIRST_NAME], your selection of [PRODUCT_NAME] is still waiting."

Email 2 (D+2): Reinforce proof. Include an excerpt from a clinical study or a key certification. Add a testimonial from a satisfied B2B client (e.g., "[CLIENT_NAME], owner of [STRUCTURE], increased sales by 30% with our range"). Offer personalized assistance to complete the order (link to chat or phone).

Email 3 (D+5, last warning): Limited-time discount offer [DISCOUNT]% valid for [EXPIRATION_DEADLINE] days, or gift (e.g., free sample, nutrition guide). Urgency: "Last chance before your cart is released."

Format: Each email must include a subject line, preheader, responsive HTML body with CTA. Personalization via [FIRST_NAME], [COMPANY_NAME], [CITY]. Keep tone professional and advisory, not overly promotional.

Expected output: A complete sequence of 3 emails written in English.