Community-Led Growth Strategy
Driving growth through community
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Design a community-led growth strategy for [PRODUCT] by building a community around [THEME]. Include: the recommended platform (Slack/Discord/Circle/Forum), the community's unique value proposition, member content strategy, roles and moderation, how the community drives product acquisition and retention, and community health metrics.
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Pour rendre cette stratégie opérationnelle, ajoutez une cartographie du parcours membre (découverte, activation, engagement, advocacy) et reliez chaque étape à un KPI produit. Précisez aussi le rôle des early adopters pour amorcer la boucle : comment ils sont recrutés, accompagnés et récompensés. Sans ce volet, le risque est de construire une communauté qui vit hors du produit, sans impact sur la croissance.
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