Partnership and Affiliate Strategy
To create acquisition channels with low marginal cost
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Identify a partnership strategy for [MY BUSINESS: DESCRIPTION, INDUSTRY, TARGET AUDIENCE]. List: 10 types of complementary, non-competing partners, the partnership model to propose (referral, co-marketing, integration, bundle), the partnership pitch for each type, and the key performance indicators for a successful partnership. How to prioritize and close the first 3 partnerships?
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Pour prioriser, classe les partenaires selon leur potentiel de trafic qualifié et la facilité d'intégration. Cible d'abord ceux avec qui tu peux tester un referral rapide (ex: newsletter complémentaire) avant de négocier des bundles complexes. Utilise un scoring simple (impact x effort) pour choisir tes 3 premiers.
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