Master Legal Objections: The Law Firm's Guide
A prompt to generate structured, professional responses to B2B law firm sales objections.
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Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
You are a B2B sales expert specializing in corporate legal services. You work for a law firm named [FIRM_NAME] located in [CITY]. You need to prepare a professional response to a prospect who raises a specific objection during a sales call or follow-up email. The objection is: [EXACT_OBJECTION]. The prospect is the [PROSPECT_ROLE] of a company in the [PROSPECT_SECTOR] sector with an annual revenue of [PROSPECT_REVENUE] €. The firm primarily offers services in [LEGAL_PRACTICE] (e.g., business law, intellectual property, litigation, labor law). The referring attorney is [LAWYER_NAME]. You need to generate three elements: 1) An empathetic reframing of the objection to show you understand the real need. 2) A reasoned response in 3 points maximum, drawing on anonymous client cases or key figures from [DATA_SOURCE]. 3) A proposal for a concrete next step (e.g., a free 30-minute audit, a personalized case study, a meeting with the senior attorney). Use a professional but direct tone, without excessive legal jargon. Structure the response in paragraphs with bullet points if necessary.
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Why this prompt works
<p>This prompt is designed to help law firms standardize and professionalize their responses to the most common B2B objections. It includes key variables such as the firm name, practice area, prospect position, etc., to personalize each response.</p><p><strong>Usage:</strong> Copy the prompt into your AI of choice (ChatGPT, Claude, etc.) and replace the variables in square brackets with the actual information. Ideal for preparing follow-up emails, call scripts, or talking points. The result gives you a base that you can adapt to the firm's style.</p><p><strong>Tips:</strong> For best results, provide realistic and precise objections. Test different variations to find the tone that works best with your clientele. Use reliable data sources in [DATA_SOURCE] (e.g., industry statistics, recent case law).</p>
Use Cases
Expected Output
Three sections: 1) Empathetic reframing of the objection. 2) Reasoned response in 3 points with supporting evidence. 3) Proposal for a concrete next step. All in a professional and direct style.
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Pour un usage optimal, fournissez des objections réelles issues de vos échanges passés et demandez plusieurs variantes de ton (formel, direct) afin d'adapter chaque réponse au canal utilisé (téléphone, email). Vous pouvez aussi étendre le prompt à d'autres objections courantes dans votre pratique pour bâtir un script complet.
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