Write a lead generation ad
Generate leads with paid social
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Write a complete lead generation ad for [offer: webinar/ebook/demo/free trial] on [Facebook/LinkedIn]. Include: hook image/video description, primary text (problem → solution → CTA), headline that creates urgency or curiosity, lead form fields to include and why, thank-you page copy, and the first follow-up email subject line. Target audience: [describe].
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Pour maximiser l'efficacité, variez l’angle du CTA selon votre offre : « S’inscrire » pour un webinaire (urgence temporelle), « Télécharger » pour un ebook (valeur instantanée), « Démarrer l’essai » pour une démo (faible friction). Testez aussi le sentiment d’urgence en fonction du cycle d’achat B2B vs B2C.
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