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How to Write a Job Post with Midjourney

Midjourney is an AI image generation tool that can transform your job posts into visually appealing content. In a competitive job market, a job post with striking visuals immediately stands out on recruitment platforms and social media. By using Midjourney, you can create professional illustrations that reflect your company culture, the position offered, and the work environment. This tutorial guides you step by step to design job post visuals that capture candidates' attention, strengthen your employer brand, and significantly increase application rates. Discover how to craft the right prompts to get images tailored to each type of position and industry.

Prerequisites

  • 1.A Discord account with access to Midjourney (active Basic, Standard, or Pro subscription)
  • 2.A clear description of the position to fill and the company culture
  • 3.Basic knowledge of Midjourney commands (/imagine)
  • 4.Elements of your brand guidelines (colors, visual style of the company)

Steps

1

Define the Visual Identity of Your Job Post

Before generating images, identify the tone and visual style that match your company and the position. A tech startup won't have the same visual codes as a law firm. List keywords describing your culture (dynamic, corporate, creative, collaborative) and industry. Choose a consistent artistic style: realistic photography, flat design illustration, or modern corporate style. This step ensures all your recruitment visuals remain consistent with your employer brand.

/imagine a modern open-space office with diverse team collaborating, warm lighting, professional photography style, corporate branding, 16:9 aspect ratio --ar 16:9 --v 6

Tip: Create a reference document with your recurring visual keywords to maintain consistency across all your job posts.
2

Generate the Main Visual for the Job Post

Create the hook image that will appear at the top of your job post. This visual should immediately communicate the industry, work atmosphere, and position level. Use precise descriptions in your prompt: mention the type of work environment, tools used, and desired atmosphere. Prefer landscape format (16:9) for recruitment platforms and square format for social media. Generate several variations and select the one that best reflects the essence of the position.

/imagine professional [JOB_TITLE] working in a [TYPE_OF_ENVIRONMENT], [DESIRED_ATMOSPHERE], clean modern aesthetic, natural lighting, editorial photography --ar 16:9 --v 6 --style raw

Tip: Use the --style raw parameter to get more realistic and less stylized images, ideal for professional recruitment.
3

Create Visuals to Illustrate Job Benefits

Candidates are sensitive to offered benefits. Generate visuals that concretely illustrate the perks: remote work, relaxation areas, team events, training. Create a series of 3 to 5 secondary images that highlight these advantages. These visuals will be used to enrich the job post page or create a carousel on LinkedIn. Adapt each image to the benefit it illustrates while maintaining overall visual consistency with the main visual.

/imagine a cozy home office setup with laptop and coffee, plants, natural light, work-life balance concept, soft warm tones, lifestyle photography --ar 1:1 --v 6

Tip: Use the /describe function on real photos of your premises to get base prompts that you can then adapt and improve.
4

Design Banners for Social Media

Adapt your visuals to the specific formats of the social media platforms where you will share the job post. LinkedIn favors 1200x627 pixels, Instagram square 1080x1080, and Twitter 1600x900. Generate adapted versions with enough negative space to overlay text (job title, location, 'We're hiring' mention). Use airy compositions that leave room for your typographic elements. Remember to include visual breathing space in your prompts.

/imagine minimalist corporate banner with abstract geometric shapes, company brand colors [YOUR_COLORS], large negative space on the left for text overlay, gradient background, modern recruitment visual --ar 16:9 --v 6

Tip: Add 'negative space' or 'text space' to your prompts to reserve an area where you can add the job title using a tool like Canva.
5

Refine and Finalize Visuals with Midjourney Variations

Once your images are generated, use Midjourney's refinement features to perfect the result. Use the U1-U4 buttons to upscale the chosen image to high resolution. Test the V1-V4 buttons to create subtle variations of your preferred visual. If an element is not suitable, use the Vary (Region) function to modify a specific area without altering the rest of the image. Export the final images in high resolution and integrate them into your job post on various recruitment platforms.

Select your favorite image, click U (Upscale) then use Vary (Subtle) for fine adjustments or Vary (Region) to modify a specific area.

Tip: Always keep the seeds of your best generations (--seed [NUMBER]) to reproduce a similar style on your future job posts and maintain a consistent visual identity.

Common mistakes to avoid

  • Generating visuals that are too generic and do not reflect the reality of the company or the specifics of the position, creating a disconnect with candidates
  • Neglecting diversity and inclusion in prompts, producing images that do not represent the variety of profiles sought
  • Using generated images without leaving space for text, making it impossible to add the job title or key information
  • Forgetting to adapt formats to different distribution platforms (LinkedIn, Indeed, career site), distorting the visuals
  • Overloading visuals with too many elements instead of prioritizing clean, professional compositions that inspire trust

FAQ

Can Midjourney write the text of my job post?
No, Midjourney is exclusively an image generation tool. To write the text content of your job post, use a text AI tool like ChatGPT or Claude. Midjourney will complement your post with professional visuals that capture candidates' attention and strengthen your employer brand.
Can I use Midjourney images for my professional job posts?
Yes, with a paid Midjourney subscription (Basic, Standard, or Pro), you have commercial rights to the generated images. You can freely use them for your job posts, career site, and social media posts. However, check the current terms of use on the official Midjourney website.
How do I maintain visual consistency across all my job posts?
Create an internal Midjourney style guide with your base prompts, recurring parameters (--style, --seed, colors), and visual keywords. Use the --sref (style reference) function to anchor a visual style from a reference image. Save the seeds of your best generations and reuse them as a starting point for each new job post.

Related tutorials

How to use this prompt

  1. Copy the prompt with the button above.
  2. Paste it into ChatGPT, Claude or your favorite AI assistant.
  3. Replace the bracketed variables with your details, then refine the result.

About Prompt Guide

Prompt Guide is a free library of 2500+ ready-to-use prompts for ChatGPT, Claude and other AIs, with guides to learn prompting and tools to build and optimize your own prompts.

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