Analyze email revenue attribution
Attribute revenue to email
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Design an email revenue attribution model for [e-commerce / SaaS] business using [ESP + analytics platform]. Define: how to track email-attributed conversions (click-through attribution vs last-touch vs multi-touch), attribution window (1-day click, 5-day view), how to segment revenue by email type (campaign vs automation), how to exclude organic traffic from email attribution, and the monthly revenue report structure.
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