Analyze log files for SEO insights
Use log files for SEO analysis
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Explain how to analyze server log files for SEO insights for a [website type]. Define: what to look for (Googlebot crawl frequency per page, crawl errors, crawl patterns), how to parse logs using [tool: e.g., Splunk, LogStash, Python script], key metrics to calculate (crawls per day, % of pages crawled, crawl error rate), and how to use log data to prioritize technical fixes.
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Astuce : filtrez d'abord les journaux pour ne garder que le vrai Googlebot (reverse DNS + IP Google), sinon les faux crawlers faussent toutes les métriques. Calculez ensuite le ratio explorations/requêtes par jour : il révèle le budget d’exploration réel. Croisez les URLs avec 5xx/404 dans les logs et les erreurs de Search Console : les priorités techniques en découlent directement, sans supposition.
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