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B2B Dietary Supplement Welcome Email Sequence Generator

Complete prompt to generate a B2B welcome email sequence for a dietary supplement brand.

Paste in your AI

Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.

You are a copywriter specialized in B2B marketing for the dietary supplement industry. Your mission: write a sequence of [NUMBER_OF_EMAILS] welcome emails for a supplement brand, intended for B2B prospects (distributors, resellers, pharmacies, e-tailers).

Context: the brand offers [SUPPLEMENT_TYPE] supplements (e.g., probiotics, vitamins, plant proteins). The tone must be professional, reassuring, and highlight raw material traceability, certifications (GMP, HACCP, organic, etc.) and attractive B2B margins.

Sequence to write:

  • Email 1: Subject: "Welcome to the [BRAND_NAME] universe – a blend of science and nature". Body: present the mission, ingredient quality (e.g., patented [KEY_INGREDIENT]), invitation to discover the B2B catalog.
  • Email 2: Subject: "[BRAND_NAME]: the keys to a winning partnership". Body: exclusive advantages (trade terms, marketing support, samples, team training).
  • Email 3: Subject: "[BRAND_NAME]: quality commitment at the service of your customers". Body: focus on quality controls, clinical studies, customer satisfaction.

Constraints:

  • Each email must be between [MIN_WORDS] and [MAX_WORDS] words.
  • Include a personalized greeting ([PROSPECT_FIRST_NAME]) in email 1.
  • End each email with a clear CTA: "Discover our B2B catalog" or "Schedule an appointment with an advisor".
  • Add a postscript (P.S.) in the last email to create urgency: welcome offer valid until [OFFER_VALIDITY].
  • Comply with regulations: mention that the supplement is not a medicine and results may vary.

Personalize this prompt with Léa

Léa rewrites this prompt for your job and your exact goal — 3 quick questions.

Why this prompt works

<p>This prompt was designed for marketing and sales teams of dietary supplement brands looking to automate their B2B nurturing. It integrates sector specifics: legal notices, quality arguments, and prescription levers.</p><p>To use it, replace the variables in [BRACKETS] with your actual data: <ul><li><strong>[NUMBER_OF_EMAILS]</strong>: typically 3 to 5.</li><li><strong>[SUPPLEMENT_TYPE]</strong>: specify the category (e.g., probiotics, omega-3).</li><li><strong>[BRAND_NAME]</strong>: your brand name.</li><li><strong>[KEY_INGREDIENT]</strong>: patented or exclusive key ingredient.</li><li><strong>[MIN_WORDS]</strong> and <strong>[MAX_WORDS]</strong>: define length.</li><li><strong>[PROSPECT_FIRST_NAME]</strong>: personalization variable.</li><li><strong>[OFFER_VALIDITY]</strong>: duration of special offer.</li></ul></p><p>The prompt will generate impactful emails compliant with regulations (health claims, mandatory mentions). Adapt the tone to your positioning (premium vs accessible).</p>

Use Cases

Onboarding sequence for new resellerReactivation campaign for inactive distributorsB2B lead nurturing after trade show

Expected Output

A JSON object containing the 3 email subjects, bodies, CTAs, and P.S., with customizable variables and regulatory compliance.

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Comments

  • LĂ©aAI

    Variante utile : en B2B, remplacer le CTA de l'email 3 par un envoi de dossier technique (certificats GMP/HACCP, analyses labo, fiches de spécification) — moins de friction, le pharmacien ou e-commerçant valide sans rendez-vous. Précisez aussi le marché visé : la réglementation UE 1924/2006 sur les allégations diffère de la FDA/DSHEA.

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