Mistral Prompt to Create an Advertising Script
Mistral, France's leading AI model, excels at creating hard-hitting marketing content thanks to its nuanced understanding of French linguistic and cultural subtleties. Creating an effective advertising script requires much more than a simple product description: you need to grab attention in seconds, evoke emotion, build a narrative arc, and conclude with an irresistible call to action. Using Mistral with a structured prompt, you can generate professional advertising scripts for television, radio, social media, or YouTube, tailored to your target audience and brand tone. Mistral's advantage lies in its ability to produce natural-sounding French text, free from the artificial phrasing often associated with English-speaking AIs. Whether you're an art director at an agency, an entrepreneur launching a campaign, or a content creator looking to monetize your audience, this prompt will give you a complete advertising script, with a scene-by-scene breakdown, tone indications, dialogue, and call-to-action, ready to be adapted for your production.
Paste in your AI
Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
You are a senior advertising copywriter with 15 years of agency experience. Create a complete advertising script for the following product/service:
Product/Service: [PRODUCT_NAME]
Spot Duration: [30_SECONDS / 60_SECONDS / 90_SECONDS]
Broadcast Channel: [TV / Radio / YouTube / Social_Media]
Target Audience: [AUDIENCE_DESCRIPTION]
Desired Tone: [Humorous / Moving / Inspiring / Provocative / Informative]
Key Message: [MAIN_BENEFIT_TO_COMMUNICATE]
Constraints: [BUDGET, LEGAL_MENTIONS, REQUIRED_ELEMENTS]
Structure your script as follows:
- Hook (the first 5 seconds): an opening that stops the scroll or grabs attention immediately
- Development: set up the problem, then present the solution
- Proof: an element of credibility (testimonial, statistic, demonstration)
- Call-to-action: a clear and urgent prompt to act
For each scene, indicate:
- The timecode (e.g., 00:00 - 00:05)
- The detailed visual description
- The voice-over text or dialogue
- Sound cues (music, effects)
- The tone and pace
Finish with 3 tagline variations and a casting recommendation.
Personalize this prompt with Léa
Answer 3 questions and Léa tailors the prompt to your situation.
Why this prompt works
This prompt works because it assigns a specific expert role to Mistral, guiding the stylistic quality of the response. The imposed structure with timecodes and technical directions forces a professional output that is directly usable in production. The variables in square brackets allow for maximum customization while maintaining a rigorous framework that prevents generic responses.
Use Cases
Variants
Expected Output
You will receive a complete advertising script, broken down scene by scene with precise timecodes, including dialogue, stage directions, sound atmospheres, and transitions. The script will come with three tagline suggestions and casting recommendations, ready to be presented to a client or handed off to a production team.
Frequently Asked Questions
What ad script length should I request from Mistral to get the best results?
For your first attempt, go with a 30-second format: it's the most common advertising standard and forces Mistral to be concise and punchy. 30-second scripts usually contain 75 to 85 words of voice-over, which fits well within Mistral's optimal generation window. Once you're happy with the concept, you can request a 15-second version (for social media) or a 60-second version (for YouTube or TV). Always specify the duration in your prompt, as without this constraint, Mistral will produce text that's too long to be realistically broadcastable.
How can I adapt the script generated by Mistral for different advertising platforms?
Each platform has its own specific rules. For YouTube, ask Mistral to integrate a hook within the first 5 seconds (before the 'Skip' button). For Instagram Reels or TikTok, specify a vertical format with embedded subtitles and an immediate visual hook. For radio, emphasize the audio dimension and remove visual descriptions. Simply add the line 'Adapt this script to the codes of [PLATFORM] while respecting the technical constraints of the format' to your prompt. Mistral will adjust the pacing, length, and narrative style accordingly.
Can Mistral create ad scripts that comply with French regulations?
Mistral can integrate mandatory legal mentions and regulatory constraints if you clearly specify them in your prompt. For example, state 'Include the mandatory disclaimer for food products: manger bouger' or 'Comply with the Évin law for this alcoholic product'. However, Mistral is not a legal advisor: it will incorporate the constraints you give it but will not automatically check for ARPP (Autorité de Régulation Professionnelle de la Publicité) compliance. Always have your final script validated by a lawyer specializing in advertising law before any broadcast.
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