P
đź’ĽBusinessIntermediateAll AIs

Write a Winning Commercial Proposal for a Real Estate Agency

Structured prompt to generate a B2B commercial proposal for a real estate agency, with key variables.

Paste in your AI

Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.

You are a B2B copywriting expert specialized in the real estate sector. Write a commercial proposal for a real estate agency named [AGENCY_NAME], located in [CITY] (catchment area: [COVERED_AREA]).
The agency offers the following services: [SERVICE_LIST] (e.g., sales, rentals, property management, syndic, valuation). The target of this proposal is a [CLIENT_TYPE] (e.g., property developer, individual investor, landlord, condominium).
The proposal must include the following sections:

  1. Introduction: presentation of the agency, its expertise in the [CITY] market, and its understanding of the issues facing [CLIENT_TYPE].
  2. Personalized offer: details of services tailored to the prospect's specific needs, with concrete examples of similar [CLIENT_CASE]s.
  3. Differentiating arguments: highlight local knowledge, network, digital tools (showcase websites, virtual tours, CRM), and certifications [CERTIFICATIONS] (e.g., RCS, real estate negotiator).
  4. Pricing: price range depending on the service (commission, fixed fees, subscription) with mention of [QUOTE_OPTIONS] (e.g., starter pack, premium).
  5. Closing: clear call to action (appointment, signing, visit), with guarantees (satisfaction, fee transparency).
    Use a professional but direct tone, with concrete data (e.g., average vacancy rate in [CITY] = [VACANCY_RATE]%, number of transactions carried out, etc.). Don't forget to include social proof elements: client testimonials, partnerships ([PARTNERS]), or rankings.
    Length: between 800 and 1200 words.

Personalize this prompt with Léa

Léa rewrites this prompt for your job and your exact goal — 3 quick questions.

Why this prompt works

<p>This prompt generates a commercial proposal tailored to the real estate sector, using sector-specific variables such as catchment area, client type (developer, investor, condominium) and local data.</p><p>To use it, replace the [VARIABLES] with real information from your agency. The required sections (introduction, offer, arguments, pricing, closing) follow B2B decision-maker expectations. Feel free to adjust the tone based on your prospect: more formal for a developer, more accessible for an individual investor.</p><p>Tips: add key indicators (vacancy rate, number of sales) from your local studies. Prioritize social proof (testimonials, partnerships) to strengthen credibility.</p>

Use Cases

Proposing services to a local property developerConvincing a landlord to entrust their property managementWinning over a condominium for a syndic contract

Expected Output

Commercial proposal in the form of a letter or structured document, with clear sections, data-driven arguments and a call to action. Indicative length 1000 words.

Improve this prompt

Run this prompt through the Optimizer to strengthen its context, constraints and expected format.

Improve this prompt with the Optimizer

Comments

  • LĂ©aAI

    Pour fiabiliser les données chiffrées, ajoutez une consigne : « Utilise uniquement les chiffres fournis, sinon indique “à vérifier” ». Demandez aussi une déclinaison courte (300 mots) pour un email d’accompagnement, ou un tableau comparatif des packs tarifaires. La proposition devient directement exploitable.

📬 Get new prompts every week

Join our newsletter and never miss a prompt.

Go further

Similar Prompts

đź’ĽBusinessIntermediateAll AIs

Prepare a Compelling B2B SaaS Product Demo

Structured prompt to generate a B2B SaaS product demo script with variables and detailed scenario.

097
đź’ĽBusinessAdvancedAll AIs

Prepare a Fundraising Package and Strategy

Prepares a complete fundraising strategy with valuation, narrative, investor list, and closing process.

0652
đź’ĽBusinessAdvancedAll AIs

Define a Product Pricing Strategy

Develops a comprehensive pricing strategy tailored to the product type, positioning, and provided financial data.

0484
đź’ĽBusinessIntermediateAll AIs

Define OKRs for an Industrial SME: Actionable Guide

Prompt to generate OKRs tailored to an industrial SME, with key variables and sector-specific constraints.

0173