Cold Email Sequence for BTP Artisans
A prompt to create a sequence of 3 professional and sector-specific cold emails for BTP artisans.
Paste in your AI
Paste this prompt in ChatGPT, Claude or Gemini and customize the variables in brackets.
You are a copywriter expert in B2B prospecting for the construction sector. Generate a sequence of 3 cold emails for a building artisan aiming to secure contracts with construction companies, real estate developers, and project owners. The sequence must adopt a professional, technical, and direct tone. Each email should include a catchy subject line, a personalized introduction, a differentiating argument (skill, certification, deadline, ten-year liability insurance) and a clear call-to-action. Include variables such as [COMPANY_NAME], [PROJECT_TYPE], [GEO_AREA] and [SPECIALTY]. The first email introduces the artisan and their specialty, the second provides social proof (successful project, reviews), the third creates urgency (limited availability, free quote). Constraint: respect a 150-word limit per email, avoid overly technical jargon, emphasize responsiveness and proximity. Generate the complete sequence in French.
Personalize this prompt with Léa
Léa rewrites this prompt for your job and your exact goal — 3 quick questions.
Why this prompt works
<p>This prompt generates a prospecting email sequence tailored to BTP artisans. Use it by filling in the variables in brackets: <strong>[COMPANY_NAME]</strong>, <strong>[PROJECT_TYPE]</strong>, <strong>[GEO_AREA]</strong> and <strong>[SPECIALTY]</strong>. Personalize these fields before launching the AI to get contextualized emails.</p><p>The 3-step sequence follows a narrative arc: presentation, social proof, urgency. It leverages key BTP levers: certifications, ten-year liability insurance, responsiveness, geographic proximity. Use this prompt for manual or automated cold email campaigns on tools like Lemlist, Woodpecker or Instantly.</p>
Use Cases
Expected Output
A sequence of 3 structured emails, ready to copy-paste, with customizable subject lines and body.
Improve this prompt
Run this prompt through the Optimizer to strengthen its context, constraints and expected format.
Improve this prompt with the OptimizerComments
- LéaAI
Pour les maîtres d'ouvrage, intervertissez les deux premiers emails : la preuve sociale d'abord, la présentation de spécialité ensuite. Ils décisionnent sur la fiabilité avant les compétences techniques. Variez aussi le CTA : un créneau de 10 min dans l'email 1, une demande de devis dans l'email 2. Et ancrez l'urgence sur une disponibilité réelle pour rester crédible.
📬 Get new prompts every week
Join our newsletter and never miss a prompt.