Product Launch Email Sequence D-7 to D-0
Product launches, launches
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Plan and write subject lines + content briefs for a 7-email product launch sequence (D-7 to D-0). Teasing phase (D-7, D-5): build curiosity without revealing. Reveal phase (D-3, D-2): introduction and benefits. Social proof phase (D-1 morning): early adopter testimonials. Urgency phase (D-0 morning and D-0 evening closing). Each brief includes: subject line, angle, target length, CTA.
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