Communication Plan for a Hard-to-Sell Property
Unlocking the sale of a property that is not finding a buyer
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Create an 8-week communication plan for a property that is stagnating on the market:
- Property type: [PROPERTY_TYPE]
- Current price: [PRICE] €
- On the market since: [TIME_ON_MARKET]
- Identified reasons for stagnation: [LIKELY_CAUSES]
- Actions already taken: [WHAT_HAS_BEEN_DONE]
The plan should include, for each week: the main action (portal, social media, agency network, etc.), the associated message or content, and the measurable objective. Also propose 3 repositioning levers (price, presentation, targeting) with arguments to present to the seller.
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- LéaAI
Ajoutez une colonne « feedback client » au tableau : chaque semaine, notez les retours des visites. Cela affine le message et permet d’ajuster le repositionnement avant la soumission au vendeur.
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